Tennis-Themed Bar Mitzvah: 258K+ Views, 1,700+ New Followers
Ashton Steele
Published
I produced high-impact social media content to showcase how a luxury, tennis-themed bar mitzvah was brought to life from concept to final installation. By documenting both the behind-the-scenes build and the finished event, the reels highlighted the creativity, production process, and full transformation of the space designed by the event designer.
My Role:
Shot all event footage on-site, covering pre-production, installation, and the final reveal
Selected custom audio to match the pace and energy of each reel
Added clean, aesthetic captions/subtitles to maximize accessibility and engagement
Wrote captions, crafted hashtag strategy, and published to Instagram
Results:
258,000+ views on Instagram within 3 months
92% of views from non-followers (strong discovery reach)
1,764 new followers in 3 months
15,000+ interactions
Total watch time: 40 days