Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm Willian Souza, a WordPress Full-Stack Developer (PHP) with 20+ years of strategic experience building web applications, AI-enabled apps, mobile solutions, and digital campaigns. I led projects that boosted brand positioning and engagement through organic growth and Google/Meta Ads, RD Station, and marketing automation. Beyond coding, I design scalable architectures, integrate external APIs and AI-driven workflows, and align tech with commercial goals to strengthen a brand's digital presence.…I'm Willian Souza, a WordPress Full-Stack Developer (PHP) with 20+ years of strategic experience building web applications, AI-enabled apps, mobile solutions, and digital campaigns. I led projects that boosted brand positioning and engagement through organic growth and Google/Meta Ads, RD Station, and marketing automation. Beyond coding, I design scalable architectures, integrate external APIs and AI-driven workflows, and align tech with commercial goals to strengthen a brand's digital presence.

Willian Souza

Full Stack Developer, Web Developer, Back-End Developer, +2





I'm Willian Souza, a WordPress Full-Stack Developer (PHP) with 20+ years of strategic experience building web applications, AI-enabled apps, mobile solutions, and digital campaigns. I led projects that boosted brand positioning and engagement through organic growth and Google/Meta Ads, RD Station, and marketing automation. Beyond coding, I design scalable architectures, integrate external APIs and AI-driven workflows, and align tech with commercial goals to strengthen a brand's digital presence.…I'm Willian Souza, a WordPress Full-Stack Developer (PHP) with 20+ years of strategic experience building web applications, AI-enabled apps, mobile solutions, and digital campaigns. I led projects that boosted brand positioning and engagement through organic growth and Google/Meta Ads, RD Station, and marketing automation. Beyond coding, I design scalable architectures, integrate external APIs and AI-driven workflows, and align tech with commercial goals to strengthen a brand's digital presence.

Available to hire

I’m Willian Souza, a WordPress Full-Stack Developer (PHP) with 20+ years of strategic experience building web applications, AI-enabled apps, mobile solutions, and digital campaigns. I led projects that boosted brand positioning and engagement through organic growth and Google/Meta Ads, RD Station, and marketing automation.

Beyond coding, I design scalable architectures, integrate external APIs and AI-driven workflows, and align tech with commercial goals to strengthen a brand’s digital presence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Advanced

Work Experience

WordPress FullStack Developer at FreeCook

July 1, 2023 - March 1, 2026

Built and managed the architecture of high-performance WordPress and WooCommerce platforms; developed custom themes and plugins; focused on security, SEO, and performance optimization; architected AI-based applications and system integrations via external APIs and n8n to automate lead generation and workflows; bridged custom development with AI-driven automation (RD Station/ERPs) to streamline operations and align infrastructure with growth goals.

Administrative Assistant at FASTSTEEL

May 1, 2021 - May 1, 2022

Managed the corporate WordPress website as a central hub for digital campaign leads; directed traffic management and Google Ads; planned and executed search and display campaigns to qualify leads; oversaw CRM management and the sales funnel, integrating ad-generated leads with ongoing projects.

Marketing Analyst at TIME TO FITNESS 24

September 1, 2018 - September 1, 2020

Managed the full-stack WordPress ecosystem; built custom themes and landing pages optimized for high-performance campaigns and lead capture; designed end-to-end technical pipelines integrating web platforms with CRM to automate lead routing and funnel management; managed Google/Meta Ads and nurture flows.

IT Lab & Digital Literacy Manager at City Hall of Jaguariúna

September 1, 2013 - May 1, 2018

Managed the municipal informatics laboratory and public LAN house within the Department of Education; provided technical support and digital access to students and the local community; maintained hardware/software environments with high uptime; managed library circulation and aided users with digital navigation.

WordPress Web Developer at Oraculo Solutions

March 1, 2005 - August 1, 2013

Founded a digital agency focusing on custom WordPress ecosystems; end-to-end theme and plugin development for a diverse client portfolio; ensured high performance and security while integrating custom business workflows; conducted technical trainings to empower commercial teams to manage WordPress assets and digital tools.