Mica Heli

I partnered with Mica Heli to design their 2025/26 merchandise line, creating a cohesive collection that reflects the brand’s adventurous spirit and premium heli-ski experience. The goal was to translate the energy of the mountains and the exclusivity of heli-accessed terrain into wearable pieces that guests and fans would genuinely want to own.

From concept to final artwork, I developed custom typography, illustrations, and graphic treatments that balanced rugged alpine influences with a clean, modern aesthetic. The designs were built to work seamlessly across multiple garments and applications, ensuring consistency while still allowing each piece to feel unique.