I’m Charlotte Gudmundsson, a Senior Designer based in New York with a passion for brand design, visual storytelling, and cross-channel campaigns. I’ve led creative teams and built brand guidelines for Readly in Stockholm, designed experiences for Intralinks in New York, and contributed to campaigns for Weber Shandwick, GroupM, and Astor Wines & Spirits. My work spans booth designs, event signage, social media, data visualization, and print and digital campaigns. I’m fluent in Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, and Figma, and I enjoy shaping brand libraries and asset systems that scale across organizations.

Charlotte Gudmundsson

I’m Charlotte Gudmundsson, a Senior Designer based in New York with a passion for brand design, visual storytelling, and cross-channel campaigns. I’ve led creative teams and built brand guidelines for Readly in Stockholm, designed experiences for Intralinks in New York, and contributed to campaigns for Weber Shandwick, GroupM, and Astor Wines & Spirits. My work spans booth designs, event signage, social media, data visualization, and print and digital campaigns. I’m fluent in Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, and Figma, and I enjoy shaping brand libraries and asset systems that scale across organizations.

Available to hire

I’m Charlotte Gudmundsson, a Senior Designer based in New York with a passion for brand design, visual storytelling, and cross-channel campaigns. I’ve led creative teams and built brand guidelines for Readly in Stockholm, designed experiences for Intralinks in New York, and contributed to campaigns for Weber Shandwick, GroupM, and Astor Wines & Spirits.

My work spans booth designs, event signage, social media, data visualization, and print and digital campaigns. I’m fluent in Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, and Figma, and I enjoy shaping brand libraries and asset systems that scale across organizations.

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Language

English
Fluent
Swedish
Fluent
German
Advanced
French
Advanced

Work Experience

Designer at Devyser
January 1, 2024 - September 30, 2024
Parental Leave cover. As part of the in-house marketing team at the fast-growing DNA-testing company Devyser, I created booth designs for conferences, animated social media content, data visualization, presentations, brochures, event photography, filming and editing interviews and more, while maintaining and adding to the Brand Guidelines and Brand asset library.
Brand Design Lead at Readly
January 1, 2020 - November 30, 2023
Managed the creative department, including designers in Readly's Berlin office. Oversaw the creative direction for seasonal campaigns for display ads, social media, email and print advertising. Developed Readly's brand guidelines together with Head of Marketing and Growth.
Senior Designer at Intralinks
January 1, 2019 - November 30, 2019
Played a crucial role in delivering quality design assets to all internal teams across global offices. Worked on a wide variety of projects including large-scale event signage, social media, animated web articles, presentations, print pieces and more.
Senior Designer at Freelance
April 1, 2018 - January 31, 2019
Clients included a 2-month residency at British agency 1000heads working on their Microsoft account. Also worked on projects for PR and ad agencies Text100, Rapp, Ogilvy Health and The Mixx, and the airline Jetblue.
Designer at Weber Shandwick
November 1, 2015 - March 31, 2018
Worked on consumer-facing and B2B projects for a wide range of clients. Created brand guidelines for Johnson & Johnson and worked regularly on accounts including GSK, Excedrin, Nespresso, Anheuser Busch and Electrolux.
Designer at GroupM
April 1, 2015 - November 30, 2015
Served as a brand ambassador creating assets for print, digital, and internal communications. Assisted in rebranding the company and developing guidelines on image use.
Designer at Astor Wines & Spirits
April 1, 2010 - April 30, 2015
Created window displays, street signage, retail displays and merchandise for NYC's largest wine and spirits retailer. Designed a popular wine label and managed social content and product photography for their online store.
Designer at Astor Wines & Spirits
April 1, 2015 - September 17, 2025
Created window displays for NoHo shopfront, street signage, retail displays and merchandise. Designed the wine label for a popular product and handled social content and product photography for the online store.
Designer at GroupM
November 1, 2015 - September 17, 2025
Created design assets for print and digital campaigns; contributed to brand assets and guidelines; collaborated with internal teams.
Designer at Weber Shandwick
April 1, 2018 - September 17, 2025
Worked on consumer-facing and B2B projects; contributed to brand guidelines for Johnson & Johnson; regular work on GSK, Excedrin, Nespresso, Anheuser-Busch and Electrolux accounts.
Senior Designer at Weber Shandwick
January 1, 2019 - September 17, 2025
Continued brand design work and advisement on large campaigns as a senior designer within the New York team.
Senior Designer at Intralinks
November 1, 2019 - September 17, 2025
Delivered quality design assets to internal teams across global offices; large-scale event signage; social media; animated web articles; presentations; print pieces and more.
Brand Design Lead at Readly
November 1, 2023 - September 17, 2025
Managed the creative department, including designers in Readly’s Berlin office; oversaw seasonal campaigns for display ads, social media, email and print advertising; developed brand guidelines with Head of Marketing and Growth; supervised brand assets and collaboration with external agencies.
Designer at Devyser
September 1, 2024 - September 17, 2025
In-house marketing designer creating booth designs for conferences, animated social media content, data visualization, presentations, brochures, event photography, filming and editing interviews; maintained and expanded Brand Guidelines and asset library.
Senior Designer at Intralinks
November 1, 2019 - September 17, 2025
Delivered design assets to internal teams across global offices; contributed to large-scale event signage, social media, animated web articles, presentations, print pieces, and more.
Brand Design Lead at Readly
November 1, 2023 - September 17, 2025
Managed the creative department, overseeing designers in Readly’s Berlin office; directed seasonal campaigns for display ads, social media, email, and print advertising; co-developed Readly’s brand guidelines with Head of Marketing and Growth; worked with clients including a 2-month residency at 1000heads for Microsoft; collaborated with PR and ad agencies.
Designer
April 1, 2015 - September 17, 2025
Early career NYC design roles across 2010–2018 in various offices and clients.
Designer
November 1, 2015 - September 17, 2025
Designer
March 1, 2018 - September 17, 2025
Designer
September 1, 2024 - September 17, 2025

Education

BFA Illustration at Parsons the New School
January 1, 2009 - December 31, 2009
BFA Illustration at Parsons Paris
January 1, 2005 - December 31, 2007
BFA Illustration at Parsons the New School
January 11, 2030 - January 1, 2009
BFA Illustration at Parsons Paris
January 1, 2005 - January 1, 2007
Visual Design Course at General Assembly
January 1, 2015 - September 17, 2025
Interaction Design Certificate at Berghs School of Communication
January 1, 2019 - September 17, 2025
BFA Illustration at Parsons the New School for Design
January 1, 2009 - January 1, 2009
BFA Illustration at Parsons Paris
January 1, 2005 - January 1, 2007
Visual Design Course at General Assembly
January 1, 2015 - January 1, 2015
Interaction Design Certificate at Berghs School of Communication
January 1, 2019 - January 1, 2019

Qualifications

Interaction Design Certificate
January 1, 2019 - December 31, 2019
Visual Design Course
January 1, 2015 - December 31, 2015
Interaction Design Certificate
January 1, 2019 - September 17, 2025

Industry Experience

Retail, Media & Entertainment, Healthcare, Professional Services, Travel & Hospitality, Software & Internet, Other