Hello! I’m Hugo Weishaar. I founded Ashcom in 2021 and have since handled every stage of the creative process, from understanding client needs to graphic design, art direction, project management and client relations. I’ve worked with small businesses and large companies such as Suez, Septeo and Richardson, as well as international clients in Switzerland, Dakar and Marrakech. I’m proficient in the Adobe Creative Suite and have working knowledge of WordPress, Figma and motion design, which I continue to develop. I know how to identify what truly satisfies a client and how to lead a project from the initial brief through to final delivery. At Private Sport Shop, Europe’s leading sports flash sales platform (16 million members, 3,000 brands, over 100 sports), I was responsible for creating and integrating visuals for the e-commerce website, including banners, ads, product visuals and promotional content. My role involved producing modern, impactful visuals while strictly respecting the site’s art direction and the brand guidelines of major labels such as Adidas, Nike, The North Face, Quiksilver and Patagonia. I also handled visual sourcing and asset optimization in a high-volume environment, which helped me develop strong responsiveness and adaptability—key skills when working on an international-scale e-commerce platform.…

Hugo Weishaar

Hello! I’m Hugo Weishaar. I founded Ashcom in 2021 and have since handled every stage of the creative process, from understanding client needs to graphic design, art direction, project management and client relations. I’ve worked with small businesses and large companies such as Suez, Septeo and Richardson, as well as international clients in Switzerland, Dakar and Marrakech. I’m proficient in the Adobe Creative Suite and have working knowledge of WordPress, Figma and motion design, which I continue to develop. I know how to identify what truly satisfies a client and how to lead a project from the initial brief through to final delivery. At Private Sport Shop, Europe’s leading sports flash sales platform (16 million members, 3,000 brands, over 100 sports), I was responsible for creating and integrating visuals for the e-commerce website, including banners, ads, product visuals and promotional content. My role involved producing modern, impactful visuals while strictly respecting the site’s art direction and the brand guidelines of major labels such as Adidas, Nike, The North Face, Quiksilver and Patagonia. I also handled visual sourcing and asset optimization in a high-volume environment, which helped me develop strong responsiveness and adaptability—key skills when working on an international-scale e-commerce platform.…

Available to hire

Hello! I’m Hugo Weishaar. I founded Ashcom in 2021 and have since handled every stage of the creative process, from understanding client needs to graphic design, art direction, project management and client relations. I’ve worked with small businesses and large companies such as Suez, Septeo and Richardson, as well as international clients in Switzerland, Dakar and Marrakech. I’m proficient in the Adobe Creative Suite and have working knowledge of WordPress, Figma and motion design, which I continue to develop. I know how to identify what truly satisfies a client and how to lead a project from the initial brief through to final delivery.

At Private Sport Shop, Europe’s leading sports flash sales platform (16 million members, 3,000 brands, over 100 sports), I was responsible for creating and integrating visuals for the e-commerce website, including banners, ads, product visuals and promotional content. My role involved producing modern, impactful visuals while strictly respecting the site’s art direction and the brand guidelines of major labels such as Adidas, Nike, The North Face, Quiksilver and Patagonia. I also handled visual sourcing and asset optimization in a high-volume environment, which helped me develop strong responsiveness and adaptability—key skills when working on an international-scale e-commerce platform.

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Language

French
Fluent
English
Intermediate

Work Experience

Founder & Graphic Designer at Ashcom
January 1, 2021 - Present
Created Ashcom in 2021 and oversee all steps of the creative process: client needs analysis, graphic design, art direction, project management and client relations. Collaborated with SMEs, large groups and international clients (Suez, Septeo, Richardson). Proficient in the Adobe suite, WordPress, Figma and Motion Design; capable of delivering from brief to final delivery.
Graphic Designer / Visual Content Designer at Private Sport Shop
January 1, 2020 - December 31, 2022
Responsible for creating and integrating visuals for the e-commerce site: banners, product visuals and promotional content; adherence to site art direction and brand guidelines; visual sourcing and asset optimization in a high-volume environment; experience with large-format printing and signage production; print materials production and on-site installation.
Graphic Designer / Visual Designer at Private Sport Shop
January 1, 2020 - December 31, 2022
Created and integrated visuals for the e-commerce website; produced banners, product visuals and promotional content; ensured adherence to brand guidelines for major labels; managed asset sourcing and print-ready files for high-volume environments; collaborated on signage and print materials; supported branding and visual marketing.
Founder at Ashcom
January 1, 2021 - Present
Founded Ashcom in 2021 and have since handled every stage of the creative process, from understanding client needs to graphic design, art direction, project management and client relations.
Graphic Designer / Signage & Print Specialist at Station Adhesif
January 1, 2020 - December 31, 2022
Developed print-ready designs and signage, worked with large-format printers and cutting plotters, and contributed to the design of posters, brochures, vehicle wraps, catalogs and more; involved in installation of signage, light boxes and all types of wayfinding systems.
Visual Designer at Private Sport Shop
January 1, 2023 - December 31, 2023
Created and integrated visuals for the e-commerce website, including banners, ads, product visuals and promotional content; maintained brand guidelines for major labels and performed visual sourcing and asset optimization in a high-volume environment for an international platform.

Education

Bachelor’s Degree in Graphic Design (HES) at École de Design ESDAC
September 1, 2019 - July 1, 2022
Vocational Diploma in Visual Communication (CFC) at Lycée JF Champollion
January 1, 2017 - December 31, 2019
Certificate in Signage & Graphic Displays (AFP) at Lycée Fernand Léger
January 1, 2016 - December 31, 2017
Certificate in Signage & Graphic Displays (AFP) at Lycée Golf Hotel
September 1, 2015 - July 1, 2016

Qualifications

Bachelor’s Degree in Graphic Design (HES)
September 1, 2019 - July 1, 2022
Vocational Diploma in Visual Communication (CFC)
September 1, 2017 - July 1, 2019
Certificate in Signage & Graphic Displays (AFP)
September 1, 2015 - July 1, 2017

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Other, Education
    paper Ecclat

    Ecclat embodies a premium, elegant and bespoke vision of custom-made windows in Switzerland. With over 12 years of expertise, the company delivers high-end solutions that combine refined design, energy performance and precision craftsmanship.

    Catering to a demanding clientele, including architects, developers, hoteliers and private clients. Ecclat offers tailored support from concept to installation. Through its client-focused approach and ability to manage complex projects, the brand sets new standards in contemporary glazing.

    I designed a clean and technical visual identity for ECCLAT, developing a complete branding system built on carefully considered graphic elements. The work focused on clarity, precision and elegance, fully aligned with the brand’s architectural and technical universe.

    paper Suez

    Suez is a global leader in water and waste management, operating in over 40 countries and supporting both public authorities and businesses in their ecological transition. The group develops innovative solutions to protect natural resources, recover waste and sustainably improve quality of life.

    I was involved in the creation of communication materials for industrial and regional projects, including brochures, leaflets, display panels, flags and on-site signage. My work focused on structuring information and visually highlighting technical solutions, while ensuring full consistency with the group’s brand image and visual identity.

    paper Esamaï

    Esamaï is a modern fast-food concept based in Dakar, built around a strong, colorful and impactful visual identity.

    The project blends a contemporary aesthetic inspired by American retro culture with a warm atmosphere rooted in Dakar’s local identity. The goal was to create a young, dynamic and instantly recognizable brand, where every element, logo, color palette, iconography and photographic style. Contributes to a bold and memorable food experience.

    I designed the complete visual identity, from branding to printed materials, developing a vibrant and expressive graphic universe. Menus, stickers, goodies and all visual assets were created to strengthen the brand’s personality and deliver a cohesive, easily identifiable experience.

    paper Septeo

    Septeo is a leading French group specializing in software and services for professionals in the legal, real estate, human resources, hospitality and training sectors. With over 3,000 employees, the group offers an integrated ecosystem covering everything from property management to real estate transactions, as well as tools for lawyers and notaries. Enhanced by artificial intelligence, Septeo’s growth strategy combines technological innovation with targeted acquisitions, simplifying regulated professions while delivering a modern, efficient and responsible user experience.

    I worked on adapting the group’s visual identity across a wide range of communication materials, including prepress design, layout of brochures and commercial leaflets, and the creation of web visuals linked to the group’s various software solutions. I also designed a series of custom illustrations to represent key features and tools developed by Septeo. Each visual followed consistent graphic and color guidelines to ensure a cohesive and unified visual identity across all materials.