Available to hire
I am a psychology graduate with hands-on experience in content strategy, graphic design, video editing, data analysis, and event project management. I built most of my skills through extracurriculars and self-initiated projects, working independently and figuring things out as I go. I’m looking to grow in a marketing or creative role where I can contribute meaningfully and keep learning.
I thrive in collaborative environments and enjoy turning ideas into tangible deliverables, from brand identities to campaigns. I am comfortable designing on the fly and adapting to tight timelines.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Graphic Designer & Photographer at LYCANS (Lyceum Creative & Neoteric Students)
January 1, 2022 - December 31, 2024Contributed 130 posts to the organization’s social media channels as part of the university student government’s creative team, spanning live-posting coverage, solo-designed graphics, collaborative edits, and photography. Produced promotional materials for campus events and activities, working with in-brand guidelines and tight turnaround times.
Project Head at PsyConference 2024 · Psychological Association of LPU Batangas
January 1, 2023 - December 31, 2024Led end-to-end execution of a regional research conference, drawing 97 in-person and 149 online attendees across 6 provinces. Developed the full event brand identity — theme, mood board, visual language — and produced social media graphics using Photoshop and Canva. Built and managed a participant outreach tracker in Google Sheets, covering 28 university organizations; 57% responded and 21 research papers were submitted. Handled social media promotion on Facebook, selecting content formats based on engagement — information posts, recognition posts, and event highlights consistently performed best. Coordinated cross-functional team responsibilities including communication, delegation, and strategic planning throughout the project lifecycle.
Brand & Content Project Lead at Alchemy with Ji
January 1, 2026 - PresentSelf-initiated spec project: conceptualized and built a full content brand around Paulo Coelho's The Alchemist, targeting late-teen to young adult urban readers on Instagram and YouTube. Produced 3 short-form videos, 1 motion graphic, 4 Instagram carousels, and 1 branded web page — handling all content strategy, scripting, design, and editing independently. Developed AI-assisted copywriting workflow using ChatGPT for caption and hashtag generation, then refined outputs to fit brand voice and messaging strategy. Applied color grading and motion graphics in DaVinci Resolve, used CapCut for sound finishing, and designed carousel layouts in Affinity Designer.
Education
Bachelor of Science in Psychology at Lyceum of the Philippines University – Batangas
January 1, 2021 - January 1, 2025Qualifications
Social Media Management
March 1, 2026 - April 20, 2026Introduction to Social Media Marketing
January 1, 2026 - April 20, 2026Content Marketing
September 1, 2025 - April 20, 2026Sales Enablement
July 1, 2025 - April 20, 2026Excel Skills for Business
June 1, 2024 - April 20, 2026Ask Questions to Make Data-Driven Decisions
July 1, 2024 - April 20, 2026Industry Experience
Media & Entertainment, Education, Professional Services, Other
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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