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I am a results-oriented music industry professional with experience in customer service, music distribution, project management, and artist development. As Head of Distribution at Beatchain, I lead the end-to-end process of getting music to market, overseeing distribution strategy, coordinating creative campaigns, and building strong relationships with key industry partners. I thrive in fast-paced, innovative environments and continuously seek ways to improve processes and support artists. My background as a signed artist with major labels and TV appearances informs my work supporting artists, labels, and music partners. I have strong skills in data analysis of performance metrics and streaming analytics, and I leverage this to drive campaigns, improve services, and help artists reach wider audiences.…I am a results-oriented music industry professional with experience in customer service, music distribution, project management, and artist development. As Head of Distribution at Beatchain, I lead the end-to-end process of getting music to market, overseeing distribution strategy, coordinating creative campaigns, and building strong relationships with key industry partners. I thrive in fast-paced, innovative environments and continuously seek ways to improve processes and support artists. My background as a signed artist with major labels and TV appearances informs my work supporting artists, labels, and music partners. I have strong skills in data analysis of performance metrics and streaming analytics, and I leverage this to drive campaigns, improve services, and help artists reach wider audiences.

Joseph Woolford

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I am a results-oriented music industry professional with experience in customer service, music distribution, project management, and artist development. As Head of Distribution at Beatchain, I lead the end-to-end process of getting music to market, overseeing distribution strategy, coordinating creative campaigns, and building strong relationships with key industry partners. I thrive in fast-paced, innovative environments and continuously seek ways to improve processes and support artists. My background as a signed artist with major labels and TV appearances informs my work supporting artists, labels, and music partners. I have strong skills in data analysis of performance metrics and streaming analytics, and I leverage this to drive campaigns, improve services, and help artists reach wider audiences.…I am a results-oriented music industry professional with experience in customer service, music distribution, project management, and artist development. As Head of Distribution at Beatchain, I lead the end-to-end process of getting music to market, overseeing distribution strategy, coordinating creative campaigns, and building strong relationships with key industry partners. I thrive in fast-paced, innovative environments and continuously seek ways to improve processes and support artists. My background as a signed artist with major labels and TV appearances informs my work supporting artists, labels, and music partners. I have strong skills in data analysis of performance metrics and streaming analytics, and I leverage this to drive campaigns, improve services, and help artists reach wider audiences.

Available to hire

I am a results-oriented music industry professional with experience in customer service, music distribution, project management, and artist development. As Head of Distribution at Beatchain, I lead the end-to-end process of getting music to market, overseeing distribution strategy, coordinating creative campaigns, and building strong relationships with key industry partners. I thrive in fast-paced, innovative environments and continuously seek ways to improve processes and support artists.

My background as a signed artist with major labels and TV appearances informs my work supporting artists, labels, and music partners. I have strong skills in data analysis of performance metrics and streaming analytics, and I leverage this to drive campaigns, improve services, and help artists reach wider audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Welsh

Fluent

Work Experience

Singer, Songwriter & Recording Artist at Joe Woolford Music

March 8, 2021 - Present

Professional recording artist, vocalist and songwriter with extensive international experience across television, studio recording, live performance and musical theatre. Formerly signed to Sony Music UK, with professional experience as a recording artist working in commercial pop and contemporary music. Semi-Finalist on BBC’s The Voice UK (2015) and winner of BBC One’s Eurovision: You Decide (2016), going on to represent the United Kingdom at the Eurovision Song Contest the same year. Extensive studio experience, including recording lead vocals for commercial releases, television productions and advertising campaigns, alongside regular work as a session vocalist for producers and media projects. Experienced topline songwriter, having written and recorded over 300 original lyrics and melody compositions for artists and producers worldwide across multiple genres, including pop, dance, swing and musical theatre. International touring experience as a member of Jack Pack, one of the UK’s most successful modern swing groups, performing at major venues and events worldwide. Television appearances include The Graham Norton Show, BBC Breakfast, Blue Peter, Up Late with Rylan, The Sam & Mark Show and Dick and Dom, among others. Musical theatre credits include playing one of the lead roles in Once Upon A Time In Dubai, the first original musical created in Dubai and co-produced by Universal Music MENA (2025–2026). Highly experienced in studio recording, live television performance and international music collaborations.

Head of Distribution at Beatchain

March 8, 2021 - Present

Oversee the process of getting music from artists to the market, including supply chain management, coordination with Music Services, and ensuring efficient releases. Lead a team focused on creative campaigns and project development, nurturing top artists. Develop marketing pitches, manage release budgets, and secure placements on Editorial Playlists, Live Events, and high-growth digital campaigns. Align release strategies with marketing teams and maintain strong relationships with distribution partners. Ensure music submissions are properly managed and distributed, acting as the primary contact for partners. Oversee partnerships, fraud checks, royalty payments, and improvements to distribution services. Passionate about discovering new talent and helping artists advance their careers, ensuring their music reaches audiences effectively.

Singer, Songwriter, Recording Artist & Music Producer at Independent / Self-employed

January 1, 2015 - Present

Professional recording artist and producer with extensive international experience across television, studio work, live performance, and musical theatre. Formerly signed to Sony Music UK; semi-finalist on BBC’s The Voice UK (2015); winner of BBC One’s Eurovision: You Decide (2016); represented the UK at Eurovision 2016. Experienced in studio vocals for commercial releases, television productions, and ad campaigns; regular work as a session vocalist and topline songwriter with 300+ original lyrics and melodies across multiple genres. International touring with Jack Pack and various TV appearances; musical theatre credits include lead roles and projects with major producers.

Head of Distribution at Beatchain

June 1, 2024 - Present

Oversee end-to-end process of getting music from artists to the market; manage distribution strategy; coordinate with music services to ensure efficient, timely releases; lead a team in creative campaigns and artist development; plan release strategies and track key metrics including playlist placements and streaming numbers; manage day-to-day inquiries and feedback from artists and partners; collaborate with Marketing, Product, and Artist Management to align release plans, and monitor streaming analytics to improve fraud detection and overall platform performance.

Music Distribution Manager at Beatchain

November 1, 2023 - June 1, 2024

Ensure artist submissions are checked and distributed according to service levels; manage submission workflows and serve as primary contact for distribution partners; perform fraud checks and verify monthly royalty payments; propose improvements to services and work with product teams to implement them; identify high-quality content and support wider company content strategy; oversee partnerships and manage team members in distribution operations.

Artist Relations Manager at Beatchain

February 1, 2022 - December 1, 2023

Handle day-to-day artist inquiries regarding the platform; assist selected artists with creative strategies, release scheduling, and promotion planning; help artists identify potential venues and opportunities for gigs; regularly liaise with labels and managers to discuss career narratives and Beatchain benefits; network with artists to identify new talent and growth opportunities.

Community Manager at Beatchain

September 1, 2021 - February 1, 2022

Respond to customer queries across website, app, and social channels; assist artists with distributing Singles, EPs, and Albums; create and curate video content for TikTok and Instagram; develop educational materials and FAQs; moderate comments and community groups; provide feedback to the tech team and participate in feature testing; support artist testimonials and content creation; manage day-to-day administrative and bug-triage tasks.

Studio Assistant at Blackbook Music London

January 1, 2019 - December 31, 2020

Identify and engage potential artists on social media for TV and recording opportunities; communicate with candidates to arrange auditions and meetings; assist with media strategy for content and promotions; represent acts professionally for TV talent shows; support recording sessions and editing across genres including Dance and Swing.

Teaching Assistant at Ysgol Pen Barras

January 1, 2016 - January 1, 2018

Support wellbeing and organization of groups, plan and lead activities, communicate with teachers and parents; develop ability to adapt to varied needs and ages.

Physical Education Technician at Ysgol Brynhyfryd

January 1, 2014 - January 1, 2016

Administrative tasks within the department, support pupils during PE lessons, assist with rugby coaching and extracurricular activities.

Modern Apprentice at Denbighshire County Council

January 1, 2012 - January 1, 2014

School admissions and administrative tasks such as answering calls, data entry, and document processing.