I am a marketing and communications professional with over 4 years of experience spanning insurance, FMCG, and digital media across regional and international accounts. I specialize in data-driven strategies that boost brand visibility, engagement, and campaign performance.…

Gizelle Mansos

I am a marketing and communications professional with over 4 years of experience spanning insurance, FMCG, and digital media across regional and international accounts. I specialize in data-driven strategies that boost brand visibility, engagement, and campaign performance.…

Available to hire

I am a marketing and communications professional with over 4 years of experience spanning insurance, FMCG, and digital media across regional and international accounts. I specialize in data-driven strategies that boost brand visibility, engagement, and campaign performance.

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Skills

Experience Level

Language

English
Advanced

Work Experience

Marketing Specialist at Gow-Gates Insurance Brokers
November 1, 2024 - Present
Spearheaded branding and tender marketing strategies, strengthening firm positioning and increasing proposal win rates across Australia’s insurance sector. Created graphic designs, blog posts, publication materials (pubmats), sponsorship collaterals, and social media content to support brand visibility, campaigns, and corporate partnerships. Supported integrated digital campaigns across LinkedIn, Facebook, Google Ads, and SEO, contributing to the generation of 30+ qualified leads per month across multiple industry verticals.
Media Planner at Universal McCann Worldwide (UM) at IPG Mediabrands
September 1, 2023 - October 1, 2024
Led end-to-end media plans for Kenvue (Listerine, Neutrogena, Modess, Carefree) and local Asia-Pacific Region brands across ATL and Digital channels, achieving 30% market share growth and 95%+ multimedia reach. Secured a winning pitch within three months, driving 85%+ reach on digital platforms with minimal budget. Cultivated strong partnerships with Meta, TikTok, Google and other media stakeholders to execute high-impact campaigns.
Content and Marketing Assistant at Tailored Creative
August 1, 2021 - April 1, 2023
Managed integrated communication strategies for corporate, tech, political, and legal clients, achieving a 50% engagement increase for a tech client. Spearheaded weekly social listening reports and monitored 300+ daily mentions, providing actionable insights for major corporate and political campaigns. Conducted SEO-driven market and competitor research to enhance client visibility and uncover new business opportunities.
Social Media Manager at Fat Moose Smokehouse and Sausage Artisan
March 1, 2020 - June 1, 2020
Strengthened brand presence through strategic Facebook content and community management, achieving 100% customer satisfaction.
Sales and Admin Assistant at Bubbles and Butter Cosmetics
January 1, 2019 - July 1, 2019
Actively managed and optimized the business’ sales and buyer websites, continuously monitoring websites and email analytics for ongoing enhancements and performance improvements. Streamlined 6,000+ CRM contacts with 100% data accuracy, improving sales tracking and outreach efficiency.

Education

Bachelor of Arts in Communication Research at University of the Philippines
January 11, 2030 - May 16, 2026
International Exchange Program at University of British Columbia
January 11, 2030 - May 16, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Professional Services, Media & Entertainment, Consumer Goods, Software & Internet

Skills

Experience Level