T shirt brand and product marketing

Content Creator is needed in Colombo, Sri Lanka.

We are seeking a content creator to help bring our clothing brand, Wearva, to life on social media platforms, especially Instagram. The project involves creating reels, posts, stories, and aesthetic content that resonates with young and conscious audiences, highlighting our t-shirts in authentic and creative ways. The style should be clean, minimal, and lifestyle-focused, showcasing the tees in daily life with a calm, urban edge in line with brands like FOA, Carnage, and Soulboner, but with a softer approach. We prefer content that feels genuine and unpolished, reflecting real moments and stories, using natural settings and relaxed poses. The ideal expert will understand Gen Z and Sri Lankan fashion culture and be able to build brand awareness and trust from the ground up.

You will be required to work on-site in Colombo for a few hours as part of the project. This is a single job with the potential for further follow-up work. The founder of Wearva clothing will guide the process and expects creative input and marketing skills to drive engagement and brand presence.

Budget range:
Up to $25

Examples:
Clean and Minimal Aesthetic – Natural lighting, neutral backgrounds, relaxed poses (think soft streetwear looks or mirror selfies with a calm tone).

Lifestyle-Centered – Content that shows how the tee fits into daily life — walking outdoors, sipping coffee, journaling, etc.

Raw and Authentic – Reels or stories that aren’t over-polished. Just you being you in the outfit. Mood > filters.

Soft Streetwear Feel – Slightly urban, slightly chill. Not hypebeast, but effortlessly cool — think brands like FOA, Carnage, Soulboner, but calmer.

Who are you, and what do you do?
founder

In what capacity are you hiring?
For my company

Where are you in the hiring process?
I’m ready to make a paid hire

What type of work is this?
Single job with potential follow up work

What experience level is needed?:
Junior