Social Media Content Creator for Wellness Brand (Reels + Tiles)

We are seeking a content creator to support FS Supplements, a wellness brand based in the UK that focuses on gut, energy, and daily wellbeing. The project requires creating Instagram Reels and branded tiles that reflect a clean, warm, and real aesthetic suitable for mums and women seeking genuine health information. You will work with our brand tone and visual guidelines, producing authentic short-form videos and tiles aligned with our minimalist style, using references from leading Instagram wellness accounts. Experience with Canva or Adobe Illustrator, short-form video editing, and a background in health or supplements are preferred. The first deliverables include 2 Reels and 2 Instagram tiles by the end of the week, with the opportunity for ongoing monthly work if the project is a good fit.

Budget range:
Up to £350

Examples:
We love clean, real content with a warm, minimalist vibe. Content should feel genuine and calming — not overly filtered or polished.
Here are some reference styles:
• @weareheights – simple, smart Reels + clean education
• @moodymonth – calming, feminine, and beautifully styled
• @thegutco – minimal, body-aware content with soft motion
• @artahhealth – elevated health content with muted, earthy tones
• @fs_supplement_ – our own brand Instagram

Style notes:
• Neutral colour palettes (greens, browns, soft white)
• Branded quote tiles + natural textures
• Reels that mix text overlays, calm audio, soft transitions
• Content should resonate with women, especially mums.

Who are you, and what do you do?
FS Supplements is a UK-based wellness brand focused on gut, energy, and daily wellbeing — starting with our first product, Clever Probiotic. We’re a small, passionate business with a strong story and a soft, honest voice. Our goal is to create content that feels real and relatable — especially for women, mums, and those navigating burnout or overwhelm.

In what capacity are you hiring?
For my company

Where are you in the hiring process?
I will possibly make a paid hire

What type of work is this?
Single job with potential follow up work

What experience level is needed?:
Junior, Mid-level (Industry Average)