Toloka - Video Content Creator/Social Media Specialist (Freelance)

Social Media Manager is needed in Canada.

Client: Toloka

Location: Canada

Contract: undefined

Job Description

Toloka AI is a global tech company that offers end-to-end AI solutions powered by a diverse global crowd from over 100 countries. We are seeking a talented Content Creator/Social Media Specialist to work with us on a freelance basis. In this role, you will create engaging content that showcases our products and solutions across various platforms to build brand presence and engage with our community. This is an excellent opportunity to work with cutting-edge AI technology and contribute to our marketing efforts.

Responsibilities

• Develop and implement strategic social media growth plans across platforms.
• Create engaging video content, including talking head videos, showcasing product use cases.
• Develop ready-made advocacy content for employees to share across their networks.
• Produce creative content for organic social media campaigns that drive engagement and growth.
• Support the production of onboarding videos and product teasers (30-second clips).
• Craft compelling copy tailored to different social media platforms.
• Help explain complex AI solutions in accessible and engaging ways.
• Monitor and analyze social media metrics to inform strategic decisions and report on performance.
• Identify and engage with industry influencers to expand brand awareness.

Requirements

• Proven experience creating content for tech products/SaaS companies.
• Strong portfolio demonstrating the ability to explain complex products engagingly.
• Experience with content creation for LinkedIn, Instagram, and TikTok.
• Video editing and production skills for creating short-form content.
• Understanding of Product-Led Growth (PLG) marketing strategies.
• Ability to write compelling copy adapted for different platforms and audiences.
• Demonstrated experience growing social media accounts and building engaged communities.
• Proficiency with social media management and analytics tools.
• Experience interpreting social media metrics and adapting strategy based on data insights.
• Knowledge of social media algorithms and best practices for optimizing content reach.
• Excellent English communication skills.
• Registered business entity preferred (ability to issue proper invoices).

What We Offer

• Opportunity to work with cutting-edge AI technology and build your portfolio.
• Flexible working arrangements with the ability to determine your own schedule.
• Competitive compensation based on experience and deliverables.
• Long-term collaboration potential with a growing global tech company.
• Exposure to international markets and diverse audience segments.
• Hourly rate of 40 CAD/22 GBP.

Application Process

Please submit your application including: your portfolio showcasing relevant content creation work, a resume/CV highlighting your experience, and a brief cover letter explaining why you’re interested in this opportunity. Note: This is a freelance/independent contractor position, not an employment relationship. The successful candidate will be responsible for their own taxes and will work independently. We are unable to consider applicants based in Russia or Belarus for this position.