VIBE Realty - Social Media & Content Manager- Independent Contractor

Social Media Manager is needed in St Paul, United States.

Client: VIBE Realty

Location: St Paul, MN

Contract: undefined

Job Description

About VIBE Realty: VIBE Realty is a fast-growing, design-forward real estate brokerage based in the Twin Cities. We’re known for our bold brand, high-energy culture, and a creative approach that stands out in the Twin Cities market. We’re building something different — and we want a content creator who can keep up with our vision and help push it even further on a flexible basis.

About the Role: Social Media & Content Manager (Independent Contractor): We’re looking for a creative, organized, and digitally savvy Content Creator to bring the VIBE brand to life across all platforms. You’ll be a key creative force behind our social media presence, email campaigns, agent marketing support, video production, and the storytelling that fuels our brand. If you live inside Canva, love creating content that people actually want to engage with, and get excited about the idea of shaping a modern real estate brand — we want to meet you.

Responsibilities

Content & Social Media

• Create high-quality, on-brand content across Instagram, TikTok, Facebook, LinkedIn, and YouTube.
• Manage posting schedules, engagement, and analytics.
• Develop creative campaigns tied to recruitment, listings, events, and brand initiatives.
• Build content calendars and maintain consistency across all channels.

Design & Canva Production

• Create polished graphics, templates, and marketing assets using Canva.
• Support agents with branded materials: property flyers, social posts, infographics, etc.
• Maintain brand consistency using VIBE fonts, colors, and aesthetic direction.

Video Production

• Film and edit short-form and long-form video (Reels, TikTok, YouTube, interviews, property tours, event recaps, etc.).
• Capture behind-the-scenes content that highlights culture, events, and agent stories.
• Understand trends and adapt them to VIBE’s brand.

Email Marketing

• Build and schedule email campaigns (newsletters, recruitment blasts, event promotions, agent announcements).
• Write short, compelling copy that aligns with our tone (cool, modern, sassy, and engaging).
• Track performance and optimize for growth and engagement.

Brand Storytelling

• Work with leadership to shape the brand voice and visual identity.
• Help bring major campaigns (like “VIBE Gives You an Edge”) to life with content.
• Capture the fun, culture, momentum, and high energy of the brokerage.

Requirements

• Proven experience in content creation, digital marketing, or social media.
• Strong Canva skills (templates, layout, graphics, brand consistency).
• Proficiency with a video editing tool.
• Strong understanding of TikTok/Reels trends and short-form storytelling.
• Experience with email platforms (Mailchimp or equivalent).
• Strong writing skills — you can be snappy, warm, modern, and clear.
• Comfortable filming, interviewing, and capturing candid moments.
• Highly organized, self-driven, and able to handle multiple projects at once.
• Bonus: experience with real estate content, brand development, or photography.

More Information

You’re creative, energetic, and obsessed with producing content that feels alive. You’re the kind of person who always has 25 ideas ready, knows how to turn a boring moment into a great story, and loves working in a fun, collaborative environment. You want to make things that actually get attention — not filler.

Why VIBE: A brand-forward brokerage with a massive social footprint; a beautifully designed office and event space (your content playground); weekly events, gatherings, and plenty of fun moments to capture; a creative leadership team that loves big ideas and bold content; room to grow as the brand expands rapidly across the Twin Cities; a vibe (pun intended) you won’t find anywhere else.

How to Apply

Submit your resume, links to your work/socials, and a short note about why you’d thrive at VIBE. If you want extra credit, send us: a few Canva designs, a TikTok or Reel you’re proud of, and a 30-second clip telling us what you’d bring to the brand.

Job Type & Pay

Job Type: Part-time

Pay: $1,500.00 - $2,500.00 per month

Expected hours: 5 – 10 per week

Work Location: Hybrid remote in Saint Paul, MN 55102