Boneyard London Ltd - Social Media Manager & Content Creator

Social Media Manager is needed in London, United Kingdom.

Client: Boneyard London Ltd

Location: London, United Kingdom

Contract: undefined

Job Description

Boneyard London is the UK’s fastest-growing school of blacksmithing and metalwork, teaching thousands to forge metal annually through immersive workshops. With significant expansion plans for 2026, we are launching new brands, entering new markets, and enhancing our engagement at the intersection of craft, culture, and lifestyle. We are seeking a Social Media Specialist & Content Creator to lead our organic social presence and define the identity of our emerging brands.

Key Responsibilities

Social Media Strategy

• Own the organic social media strategy for Boneyard London, Boneyard Grills, and Boneyard Fabrication.
• Build and manage content calendars aligned with brand goals.
• Develop influencer, collaboration, and partnership initiatives.

Content Creation

• Produce engaging, high-quality content in various formats (reels, stories, carousels, short-form videos).
• Capture content during workshops, events, fabrication projects, and brand launches.
• Maintain a strong, consistent visual and editorial style.

Scheduling & Publishing

• Manage scheduling and posting for maximum reach and engagement.
• Ensure smooth content flow from ideation to publication.

Performance & Optimisation

• Analyze performance with native platform insights and refine strategies accordingly.
• Continuously test and optimize content.

Trends & Market Awareness

• Stay ahead of social trends and monitor competitors to keep Boneyard innovative.

Copywriting & Brand Voice

• Write compelling copy across various platforms.
• Help define and evolve “The Boneyard Voice.”

Third-Party Management

• Lead influencer campaigns and collaborate with external partners.

Requirements

• Comfortable on camera and brings authentic energy to content.
• Proven social media experience with measurable results.
• Strong videography and photography skills, especially short-form video.
• Editing expertise with tools such as CapCut, Canva, or Final Cut Pro.
• Excellent communication and organizational skills.
• Creative, proactive, and able to work both from briefs and independently.

What We Need to See From You

We are seeking someone who lives and breathes social media, with a track record of brand building and a strategic approach. We’d like to know:

• How you have built or scaled a brand.
• The strategies behind your work and their outcomes.
• Examples of adaptability in challenges faced and maintained momentum.

What We Offer

• A chance to join a fast-growing brand in a booming lifestyle space.
• A hands-on role shaping brand identity and driving commercial growth.
• Creative freedom in a collaborative environment.
• Mostly in-person role with some remote work flexibility.
• Competitive salary with performance-based bonuses.
• Opportunities for travel to events and launches.
• Clear growth opportunities as the business expands.

Other Information

Job Types: Part-time, Permanent, Freelance

Pay: £16.00-£20.00 per hour

Expected hours: 10 – 20 per week

Benefits: Casual dress, employee discount, on-site parking

Work Location: In person