The Norfolk Mead Hotel, Venue and Spa - Freelance Marketing

Social Media Manager is needed in Norwich, United Kingdom.

Client: The Norfolk Mead Hotel, Venue and Spa

Location: Norwich, United Kingdom

Contract: undefined

Job Description

About The Norfolk Mead: The Norfolk Mead is Norfolk’s leading boutique hotel and premier destination venue, combining elegance, exceptional service, and a family-run ethos. We are seeking an experienced and commercially minded Marketing Manager to join us on a freelance, part-time basis to cover maternity leave for up to 12 months. This is a hands-on role for a confident marketing professional who is comfortable taking ownership of a full marketing function. You will lead our marketing strategy across the Hotel, Venue, and Spa, driving brand awareness, engagement, and revenue while maintaining our strong reputation for quality and service.

The Role: You will be responsible for leading and delivering the overall marketing strategy, ensuring campaigns align with business objectives and generate measurable results.

Requirements

Key Responsibilities

Marketing Strategy & Campaigns

• Lead and manage the overall marketing strategy
• Plan and deliver campaigns aligned with business goals
• Identify opportunities to increase brand awareness and revenue
• Monitor performance and adjust activity accordingly

Digital Marketing & Content

• Create engaging content across digital platforms
• Write copy for website, email campaigns, social media, and promotional materials
• Manage and grow TikTok, LinkedIn, Instagram, and Facebook
• Plan and schedule content
• Respond to comments and messages
• Track weekly engagement and performance
• Coordinate photography and video content where required

Website & Email Marketing

• Manage and update the company website via WordPress
• Upload and amend content, imagery, and landing pages
• Ensure website content remains accurate and up to date
• Plan and create email campaigns via Beambox CMS

Design (Desirable)

• Create and amend marketing materials where required
• Produce digital graphics and promotional assets
• Maintain brand consistency (detailed brand guidelines to be provided)

Experience & Skills Required

• Proven experience in a Marketing Manager or similar role
• Minimum 5 years’ digital marketing experience
• Strong understanding of digital marketing channels
• Confident managing WordPress websites
• Experience running multiple social media platforms
• Knowledge of SEO and PPC
• Experience using Canva
• Able to manage workload independently
• Design experience beneficial
• Marketing qualification preferred
• Full UK driving licence and access to own vehicle (required)

Working Arrangement

Approximately 25 hours per week with some hours/visits required on-site to liaise with department heads. Start date: June 2026. Duration: Up to 12 months.

Additional Information

If you are an experienced marketing professional who enjoys combining strategy with delivery and would like to work with one of Norfolk’s most prestigious boutique venues, we would love to hear from you!