Origin - Social Media & Creator Strategy (Contract)

Social Media Manager is needed in Texas, United States.

Client: Origin

Location: Texas

Contract: Part-time, Contract

Job Description

At Origin, working with us isn’t just a job—it’s a chance to transform the way care is delivered to women. Our mission is to elevate the standard of care for thousands now, with aspirations of reaching millions in the future. We have recently made pelvic floor and whole-body physical therapy more accessible to over 50 million people nationwide through our partnerships with insurance companies.

If you share our passion for creating accessible, life-changing care, we’d love to have you on our team. Together, we can continue making a difference for those who need it most.

Position: Social Media & Creator Strategy (Contract)

Hours: ~20 hrs/week | Pay: $40/hr | Location: Fully remote (ability to capture content in clinic a plus)

Project Overview: We’re looking for a creative, tuned-in independent contractor to provide social media strategy, content production, and community engagement services for Origin’s Instagram and TikTok channels. You’ll help us grow our presence, deepen community engagement, and amplify the pelvic health conversation.

Project engagement will kick off on 08/03/2026.

Requirements

Scope of Services

The Consultant will be responsible for delivering the following professional outcomes:

• Social Media Management: Oversee and manage Origin’s Instagram and TikTok accounts.
• Content Production: Produce a consistent volume of on-brand video and static content that educates, validates, and builds trust with our audience.
• Creative Development: Write copy and develop design briefs for our freelance designer; design some assets yourself.
• Clinical Coaching: Partner with internal experts to translate complex clinical concepts into social-first formats. Provide guidance on scripting and on-camera presence for expert-led content.
• Community Management: Manage daily community interactions and respond to DMs and comments within 24 hours on weekdays. Proactively engage with relevant creators, brands, and clinicians.
• Influencer Pipeline Development: Identify and vet potential creator partners, delivering curated recommendations to the Marketing Lead for contracting.
• Performance Analysis: Share a monthly readout documenting content performance, engagement trends, and data-driven strategic recommendations.

Consultant Qualifications

• Experience managing and growing engaged communities across Instagram and TikTok.
• Ability to understand and translate Origin’s brand voice to social media.
• Deep understanding of social platform values, prioritizing authentic expertise.
• Proven track record of spotting trends and making confident decisions for the brand.
• Comfort in quickly grasping clinical concepts and translating them for a general audience.
• Proficiency in mobile-first video and static asset production and editing tools.
• Ability to manage an independent project workflow with minimal supervision.

Logistics

• Tools & Equipment: The Consultant is responsible for providing all necessary tools, including hardware and software.
• Scheduling: This is a project-based engagement estimated at 20 hours per week. The Consultant can set their own hours and location, meeting professional deadlines.
• Site Access: While the role is remote, the Consultant may have access to Origin clinics in Texas for voluntary content capture sessions.