Unbore Foods Pvt. Ltd. - Social Media Manager

Social Media Manager is needed in Bangalore, India.

Client: Unbore Foods Pvt. Ltd.

Location: Bangalore, KA, in

Contract: Internship

Job Description

We are building a next-generation beverage brand focused on great taste, clean ingredients, and a bold, youth-first attitude. This role will lead the entire marketing function across Bhopal and Indore, creating demand digitally, strengthening brand visibility at retail, executing local activations, managing content and campaigns, and building a team of interns in both cities. The ideal candidate will be adept at analyzing Meta Ads performance, planning retail sampling activities, coordinating influencers, and ensuring POSM reaches stores on time.

Requirements

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications or a related field.
• 3–6 years of experience in Digital Marketing, Brand Marketing or Trade Marketing.
• Experience in FMCG, Food & Beverage, Consumer Goods or D2C brands preferred.
• Strong understanding of Meta Ads, Google Ads and social media marketing.
• Knowledge of SEO, Google Analytics (GA4), Google Search Console and basic website management.
• Experience in planning retail activations and trade marketing campaigns.
• Excellent communication and project management skills.
• Strong analytical mindset with the ability to convert insights into action.
• Comfortable managing multiple projects simultaneously.
• Ability to travel regularly between Bhopal and Indore.

Preferred Qualifications

• MBA in Marketing preferred.
• Google Ads or Meta Blueprint certifications are an advantage.
• Experience working with influencers and creator communities.
• Knowledge of Canva, Adobe Creative Suite or similar design tools.
• Prior experience managing interns or junior team members.

Additional Information

Key Responsibilities

• Digital Marketing & Brand Growth: Develop and execute digital marketing strategy, manage social media, create content calendars, plan and optimize campaigns, manage influencer collaborations, oversee website updates, execute email marketing, and monitor campaign performance.
• Content & Community Management: Create engaging brand communication, coordinate with creatives, write engaging content, build online community, and ensure brand consistency.
• Trade Marketing & Offline Activations: Plan trade marketing initiatives, manage retail branding, execute product sampling, coordinate with sales teams, monitor retail execution quality, and improve in-store presence.
• Team Leadership: Recruit, train and manage marketing interns, allocate tasks, conduct reviews, build standard operating processes, and foster a culture of ownership.
• Analytics & Reporting: Track KPIs, measure campaign effectiveness, prepare marketing dashboards, and recommend improvements based on data.

Success Metrics

• Growth in social media engagement and community.
• Improvement in digital campaign performance and ROAS.
• Increase in qualified leads generated.
• Successful execution of trade marketing activities.
• Quality of retail branding and visibility.
• Effectiveness of sampling and activation campaigns.
• Growth in brand awareness across Bhopal and Indore.
• Development and performance of the intern team.
• Contribution of marketing initiatives toward sales growth.