Chill Paws - Marketing/Social Media Creator

Client: Chill Paws

Location: Remote

Contract: Part-time, Contract

Job Description

We are a pet CBD/wellness brand looking to expand our team. Are you passionate about crafting compelling digital narratives and engaging audiences across social media platforms? We seek a dynamic and innovative Marketing/Social Media Creator to elevate our brand presence through creative content, strategic campaigns, and data-driven insights. Join our energetic team to connect with our community, build brand loyalty, and drive impactful marketing initiatives globally. This paid position provides an exciting opportunity to showcase your creativity while developing skills in a fast-paced, collaborative environment.

Requirements

• Proven experience in social media marketing, content creation, and digital marketing strategies.
• Strong graphic design skills with proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Knowledge of SEO best practices, keyword research techniques, and web analytics tools such as Google Analytics.
• Familiarity with social listening tools like Hootsuite or Buffer for monitoring online conversations.
• Ability to create compelling visual content including photography and video editing for diverse platforms.
• Experience managing paid advertising campaigns on Facebook Ads Manager or similar platforms.
• Excellent relationship management skills to collaborate effectively with team members, influencers, media contacts, and stakeholders.
• Strong proofreading abilities ensuring all content is polished and aligned with branding standards.
• Understanding of branding principles, e-commerce strategies, and digital marketing trends to craft impactful campaigns.
• Ability to analyze data from web analytics tools to measure success metrics and optimize future initiatives.

Duties

• Develop and execute engaging social media content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand visibility and engagement.
• Build out and scale affiliate program of UGC creators.
• Utilize graphic design tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to produce visually appealing images, videos, and multimedia content that align with branding guidelines.
• Implement SEO strategies and conduct keyword research to optimize content for search engines, enhancing organic reach and web traffic.
• Manage social listening tools to monitor brand mentions, industry trends, and customer feedback, enabling timely responses and strategic adjustments.
• Plan and manage social media advertising campaigns using Facebook Advertising and other paid media channels to boost reach and conversions.
• Use analytics tools such as Google Analytics and web analytics platforms to track campaign performance, generate reports, and refine strategies for maximum impact.
• Coordinate with public relations teams to ensure consistent messaging across all channels while managing relationships with influencers, partners, and media outlets.
• Schedule posts efficiently using social media management tools like Hootsuite or Buffer, maintaining a consistent posting calendar.
• Proofread all content meticulously to ensure clarity, accuracy, and alignment with brand voice before publication.
• Capture high-quality photography and video content to enhance storytelling efforts across digital platforms.

Additional Information

Pay: $3,000.00 - $3,001.00 per month

Work Location: Remote