Brand & Marketing Specialist

• Built and maintained comprehensive brand asset libraries including logos, color palettes, typography guides, and
reusable templates, ensuring consistent visual identity across all client deliverables.
• Designed and refined branded PowerPoint presentations and proposal templates adopted by internal teams, reducing
production time while elevating visual quality.
• Developed and implemented brand guidelines documents for clients, standardizing visual standards across platforms
and team-produced materials.
• Created marketing collateral such as social media graphics, promotional banners, and digital ads aligned with each
brand’s identity and campaign goals.
• Collaborated with clients to audit existing brand materials, identify inconsistencies, and deliver improved, on-brand
redesigns.
• Managed and organized centralized libraries of brand assets for easy team access, improving workflow efficiency and
material reuse.