Available to hire
I’m Shlomi Saf, a technical SEO and AI-powered Growth Strategist focused on blending search engineering with exceptional user experiences. I help brands accelerate visibility, drive organic traffic, and optimize core web vitals through data-driven strategies.\n\nOver the past decade I have led SEO and front-end initiatives for fintech and tech companies, built scalable processes, and coached cross-functional teams to deliver measurable outcomes.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Portuguese
Fluent
English
Fluent
Hebrew (modern)
Advanced
Work Experience
SEO & Front-End Lead at Fintech startup
January 1, 2023 - January 1, 2025Directed SEO and front-end initiatives; led operational workflows and Google Local SEO optimization to strengthen brand visibility. Built process standards (SOPs), coached teams, and improved efficiency and customer experience. Achieved 700% organic growth across three websites by leading technical and on-page SEO; improved Core Web Vitals, implemented schema, and built scalable optimization routines. Direct SEO and front-end initiatives for a fintech startup; improved UX, performance and content visibility through structured technical SEO and optimization processes.
SEO & Growth Strategist at Mendelics – Meu DNA, São Paulo, Brazil
January 1, 2022 - January 1, 2023Led SEO and growth initiatives for a genetics company; drove organic growth, improved visibility, and implemented on-page and technical SEO improvements; collaborated with cross-functional teams to optimize user experience and content strategy.
Senior SEO Engineer at Mendelics – Meu DNA, São Paulo, Brazil
January 1, 2022 - December 31, 2023Led operational workflows and Google Local SEO optimization; built scalable optimization routines; improved visibility and team alignment; contributed to a data-driven, tech-focused environment.
SEO & Front-End Lead at Bubbeleh, São Paulo, Brazil
January 1, 2016 - December 31, 2018Led technical and on-page SEO, implemented schema, improved site performance; directed SEO and front-end initiatives; built processes and coached teams to drive growth.
Education
Education program in Virtual Worlds Architecture at The Open University of Israel
January 1, 1999 - January 1, 2000Virtual Worlds Architecture Program at The Open University of Israel
January 1, 1999 - January 1, 2000Education Program in Virtual Worlds Architecture at The Open University of Israel
January 1, 1999 - January 1, 2000AI Visibility Essentials Certificate at Semrush / AI Visibility
January 1, 1999 - December 31, 1999Semrush Local SEO Essentials Certificate at Semrush
January 1, 1999 - December 31, 1999Semrush Technical SEO Certificate at Semrush
January 1, 1999 - December 31, 1999Semrush Google Analytics Certificate at Semrush
January 1, 1999 - December 31, 1999Qualifications
AI Visibility Essentials
January 11, 2030 - January 26, 2026Semrush Local SEO Essentials
January 11, 2030 - January 26, 2026Semrush Technical SEO
January 11, 2030 - January 26, 2026Semrush Google Analytics
January 11, 2030 - January 26, 2026AI Visibility Essentials
January 11, 2030 - January 26, 2026Semrush Local SEO Essentials
January 11, 2030 - January 26, 2026Semrush Technical SEO
January 11, 2030 - January 26, 2026Semrush Google Analytics
January 11, 2030 - January 26, 2026AI Visibility Essentials Certificate
January 1, 1999 - December 31, 1999Semrush Local SEO Essentials Certificate
January 1, 1999 - December 31, 1999Semrush Technical SEO Certificate
January 1, 1999 - December 31, 1999Semrush Google Analytics Certificate
January 1, 1999 - December 31, 1999Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Financial Services, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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