Hi, I'm Aaron Calilan, a senior marketing graphic designer with over 20 years of combined professional experience specializing in corporate branding, marketing design, and information graphics. I've worked across private design firms, in-house teams, and freelance projects, bringing a versatile approach and deep expertise in the latest industry tools and design trends. I collaborate closely with marketing and sales teams to strategize and deliver impactful multi-channel campaigns, manage website design and development, and lead creative initiatives from concepts through deployment. Aside from design, I enjoy exploring museums and photography, always chasing visual stories in everyday life.

Aaron Calilan

Hi, I'm Aaron Calilan, a senior marketing graphic designer with over 20 years of combined professional experience specializing in corporate branding, marketing design, and information graphics. I've worked across private design firms, in-house teams, and freelance projects, bringing a versatile approach and deep expertise in the latest industry tools and design trends. I collaborate closely with marketing and sales teams to strategize and deliver impactful multi-channel campaigns, manage website design and development, and lead creative initiatives from concepts through deployment. Aside from design, I enjoy exploring museums and photography, always chasing visual stories in everyday life.

Available to hire

Hi, I’m Aaron Calilan, a senior marketing graphic designer with over 20 years of combined professional experience specializing in corporate branding, marketing design, and information graphics. I’ve worked across private design firms, in-house teams, and freelance projects, bringing a versatile approach and deep expertise in the latest industry tools and design trends.

I collaborate closely with marketing and sales teams to strategize and deliver impactful multi-channel campaigns, manage website design and development, and lead creative initiatives from concepts through deployment. Aside from design, I enjoy exploring museums and photography, always chasing visual stories in everyday life.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent

Work Experience

Sr. Graphic Designer/ Marketing Manager at Appdetex
December 31, 2022 - July 15, 2025
Collaborated with senior marketing leadership to lead a comprehensive rebrand, shaping and implementing the brand's visual identity across all platforms. Created cohesive brand collateral for digital and print to enhance brand recognition. Used website analytics and marketing data to optimize campaigns and set performance metrics. Managed customer nurture programs through email automation to increase retention and conversions. Partnered with engineers to design UI/UX for mobile and desktop apps, improving user satisfaction. Designed event signage and materials to boost brand presence at corporate events and tradeshows.
Marketing Design Lead/ Web Master at Lecorpio
December 31, 2018 - July 15, 2025
Led marketing design and web management, collaborating with senior leadership to define company voice and visual direction for marketing and sales. Managed email automation processes to optimize campaign engagement. Developed and maintained brand identity collateral across web, social media, and print to drive cohesive messaging. Analyzed marketing performance data to set data-driven KPIs. Directed customer nurture programs using segmentation and workflow optimization. Partnered with engineers to enhance UI/UX on mobile and desktop platforms. Produced impactful event signage and collateral.
Sr. Graphic Designer/ Web Master at MarkMonitor
December 31, 2015 - July 15, 2025
Guided company through a critical rebrand by providing design direction and crafting the brand's visual identity. Developed a corporate style guide to ensure consistent messaging across media platforms. Mentored design staff, managing contract teams to meet deadlines and deliver quality content. Oversaw ad trafficking and multi-project management for internal and client initiatives. Created dynamic video content for social media, blogs, and live events. Directed all trade show materials including signage, product videos, and branded giveaways. Served as lead photographer for events.

Education

Bachelor of Arts at San Jose State University
January 1, 1990 - December 31, 1994

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Computers & Electronics, Government, Healthcare