Private Family Estate - Freelance Social Media Manager

Social Media Manager is needed in Remote, United States.

Client: Private Family Estate

Location: Remote

Contract: Contract

Job Description

We’re looking for a Social Media Manager to lead content planning and day-to-day execution across our channels, with a strong focus on real-time storytelling, community moments, and consistent brand voice. This role will help build a repeatable content system that works across a multi-city roadshow (live moments, partners, press beats, and brand ambassadors).

Requirements

• Proven social media experience for mission-driven brands, cultural programming, or live events
• Strong short-form video instincts (hooks, pacing, captions, storytelling)
• Excellent writing + editing (you can turn raw moments into compelling narrative)
• Organized + process-minded (comfortable creating structure where it’s needed)
• Comfortable collaborating across multiple stakeholders and fast-moving environments

What You’ll Do

• Own our social content calendar (weekly planning + day-of flexibility)
• Capture and translate Roadshow moments into high-quality posts (IG, TikTok, X/Threads, LinkedIn as relevant)
• Coordinate with on-the-ground teams (brand ambassadors, community partners, production/programs) to ensure we don’t miss key moments
• Create clear “what to capture” guidance + shot lists for each stop
• Draft copy that’s mission-forward, culturally fluent, and consistent
• Manage posting, community engagement, and light moderation
• Track performance (what’s working, what’s not) and share quick weekly insights
• Build a lightweight, standardized workflow for approvals, asset intake, and posting so content doesn’t get bottlenecked

Nice to Have (Advantage)

• Experience covering tours/roadshows, festivals, pop-ups, or community activations
• Ability to coordinate with photographers/videographers or direct capture remotely
• Familiarity with press moments / PR coordination (knowing what’s “newsworthy”)
• Experience building templates/SOPs for content systems

Tools (Flexible)

Any combination of: Later/Sprout/Hootsuite, Google Drive/Dropbox, Airtable/Notion, CapCut/Premiere, Canva/Figma

Additional Information

Pay: Up to $40.00 per hour

Work Location: Remote

Application Questions:

• How many hours are you able to commit to this project?
• When are you available to start?
• What tools do you typically use for outreach tracking and project management?
• Can you describe your experience managing social media accounts, including the platforms you’ve worked on most, the types of brands or audiences you’ve supported (B2B, B2C, startups, creators, agencies), and your end‑to‑end workflow from planning through posting?
• How do you create content that stays true to a brand’s voice while feeling native to each platform, and how do you balance consistency with experimentation when developing content?
• Which metrics do you prioritize when evaluating social performance, and how do you use insights or analytics to refine content, testing, or overall approach?
• What is your typical availability and turnaround time for content creation, how do you prefer to receive feedback and direction, and what experience do you have working asynchronously with distributed teams?
• Please include a link to your website/portfolio