Mohamed Raza

Available to hire

I'm a creative Logo and Brand Identity Designer specializing in building unique, modern, and memorable visual identities for businesses worldwide.

About

I’m a creative Logo and Brand Identity Designer specializing in building unique, modern, and memorable visual identities for businesses worldwide.

I help startups, entrepreneurs, and established businesses bring their ideas to life through professional logo design, complete brand identity systems, typography, color palettes, and visual branding.

My design approach focuses on originality, simplicity, and strategic thinking. Every project is carefully developed to reflect the brand’s personality, values, and goals.

My Services:

  • Custom Logo Design
  • Brand Identity Design
  • Logo Redesign & Refinement
  • Brand Guidelines
  • Business Cards & Stationery
  • Social Media Graphics
  • Marketing & Promotional Materials

I work with Adobe Illustrator, Adobe Photoshop, Affinity designer, Figma and canva

I’m open to freelance projects, remote collaborations, and long-term creative partnerships.

Let’s create something meaningful for your brand!

  • Joined February 2024

Industry experience

  • Media & Entertainment

More experts in Kandy, Sri Lanka

Projects · 7

7ARK — Contemporary Streetwear Brand Identity

7ARK is a contemporary clothing brand developed for a new generation of individuals who use fashion as a form of identity and self-expression. The objective was to create a visual identity that feels minimal yet unconventional, balancing the refinement of modern fashion with the raw energy of street culture. The resulting system uses a distinctive 7ARK wordmark, monochrome photography, structured grids, oversized typography, and experimental compositions to establish a recognizable identity across garments, labels, packaging, campaigns, social media, and retail environments. Brand Concept — Beyond the Ordinary 7ARK is built around the idea of breaking conventional boundaries. The number 7 becomes a distinctive visual signature within the identity, while the angular construction of the wordmark introduces movement, individuality, and an experimental character. The contrast between rigid grid systems and expressive imagery represents the balance between structure and freedom—a central idea behind the brand's visual language. Logo & Wordmark The 7ARK wordmark uses custom geometric letterforms to create a compact and recognizable fashion signature. Sharp cuts and directional forms give the identity an edgy, contemporary character, allowing the logo to work effectively on garment labels, embroidery, prints, tags, packaging, accessories, digital campaigns, and storefront applications. Visual Direction Editorial. Monochrome. Experimental. Black and white form the foundation of the identity, allowing photography, typography, and composition to become the primary visual elements. A modular grid system provides structure, while unconventional cropping, oversized imagery, technical details, and minimal typography give the brand the feel of an independent fashion publication. Brand Personality Bold • Independent • Experimental • Minimal • Urban • Contemporary • Expressive • Progressive Brand Message Wear Beyond Ordinary. Colour & Typography The core palette should remain primarily Black / White / Silver Grey, with occasional seasonal accent colours if required. This keeps the identity flexible enough to work with different clothing collections. For typography, use a clean modern grotesk/sans-serif for editorial information alongside the custom 7ARK wordmark. Strong contrast between large headlines and small technical typography will reinforce the fashion-editorial aesthetic shown in your design.

  • Brand Designer
  • Graphic Designer
  • Logo Designer
  • +1
UXORA — Marketing Agency Brand Identity & Logo Design

UXORA needed a visual identity that could communicate the energy and ambition of a modern marketing company. The goal was to create a brand that feels bold, progressive, digital, and instantly recognizable, while remaining versatile enough to work across social media, digital campaigns, presentations, websites, and other marketing touchpoints. The resulting identity uses strong geometric forms, a distinctive wordmark, and a vibrant neon green against black to establish a confident and contemporary visual presence. The Concept Growth Through Connection The visual concept represents connection, collaboration, momentum, and growth—ideas closely associated with a marketing company helping brands move forward. The directional forms extending from the symbol reinforce the idea of progress and forward movement, while the interconnected structure represents the relationship between strategy, creativity, brands, and audiences. Logo Symbol Connected. Dynamic. Forward. The UXORA mark was designed to remain recognizable even without the full wordmark. Its compact geometric construction makes it suitable for social media profiles, favicons, digital advertising, merchandise, and other small-format applications. Typography The UXORA wordmark uses a bold, futuristic geometric style to complement the symbol. Angular cuts and distinctive letter construction give the typography a technological and contemporary personality while creating a visual language unique to the brand. Color Direction Electric Green × Black × Off-White The vivid green introduces energy, growth, action, and digital confidence, while black provides contrast and a premium contemporary foundation. Off-white balances the system and improves flexibility across different applications. Brand Personality Bold • Progressive • Energetic • Strategic • Digital • Creative • Connected • Confident Brand Message Ideas Connected. Brands Accelerated.

  • Brand Designer
  • Graphic Designer
  • Logo Designer
Matrix — Production Company Brand Identity

Matrix is a production company based in South Africa, focused on bringing ideas and stories to life through creative visual production. The objective was to develop a distinctive identity that feels cinematic, confident, modern, and adaptable. The visual system combines a bold geometric symbol with clean typography and a high-impact orange, dark brown, and neutral colour palette. The identity was designed to work across production environments, digital platforms, branded equipment, apparel, corporate materials, and promotional content. Logo Concept Creativity in Motion The Matrix symbol uses bold geometric forms to communicate movement, direction, collaboration, and progress. Its structured construction reflects the precision behind professional production, while its dynamic shape represents the energy involved in transforming an idea into a finished visual experience. The mark is compact enough to work independently on camera equipment, social profiles, apparel, signage, water bottles, production materials, and digital content. Brand Message Bringing Stories to Life. Alternative tagline: From Vision to Screen. Brand Personality Cinematic • Creative • Bold • Modern • Professional • Dynamic • Impactful • Story-Driven

  • Brand Designer
  • Graphic Designer
  • Logo Designer
KroySell — Automotive Marketplace Brand Identity

KroySell is an online automotive marketplace created to connect car buyers and sellers through a simple digital experience. The objective of the identity was to establish a brand that feels modern, approachable, reliable, and technology-driven, while retaining the energy and movement associated with the automotive industry. The resulting visual system combines a bold geometric mark with minimal typography and a vibrant orange colour direction, allowing KroySell to remain recognizable across its website, mobile platform, advertising, social media, and automotive applications. Logo Concept — Movement Meets Marketplace The KroySell symbol uses sharp geometric forms and directional negative space to communicate movement, speed, connection, and forward progress. The compact structure gives the mark a digital-first character while allowing it to function independently from the wordmark. Its directional form can also represent the journey between listing, discovering, buying, and selling a vehicle—bringing both sides of the automotive marketplace together through one platform. Brand Message Find It. Sell It. Drive It. Alternative: Your Next Drive Starts Here. Brand Personality Modern • Reliable • Fast • Accessible • Digital • Dynamic • Simple • Automotive Colour Direction The primary orange introduces energy, movement, confidence, and action. Combined with black, white, and softer neutral tones, it creates a clean digital system that allows vehicles and marketplace content to remain the visual focus. Typography A clean sans-serif typography system complements the geometric symbol and keeps the identity highly readable across vehicle listings, pricing information, mobile interfaces, advertisements, and other digital touchpoints.

  • Brand Designer
  • Graphic Designer
  • Logo Designer
NASD — Technology Brand Identity & Logo Design

NASD is a technology company based in the United Kingdom. The objective of the project was to develop a visual identity that feels modern, innovative and adaptable to an evolving digital landscape. The identity takes a minimal yet bold approach, combining a geometric brand mark with clean typography and a highly recognizable colour palette. The result is a flexible identity designed to perform consistently across digital products, websites, applications, social media, presentations and corporate communications. Logo Concept Connected Technology. Continuous Progress. The NASD symbol is built from interconnected geometric forms that create a continuous visual flow. The concept represents connection, integration, movement and digital transformation — communicating the idea of different technologies working together within one connected ecosystem. The angular construction introduces a sense of speed and precision, while the continuous structure reinforces reliability and progression. Logo Mark The standalone NASD symbol was designed to remain recognizable at different scales. Its compact geometric structure allows it to function effectively as an app icon, favicon, social media avatar, software icon and digital brand mark, giving the identity flexibility beyond the primary logo. Colour Direction Electric Orange • Black • White Orange brings energy, innovation and momentum to the identity, while black establishes a strong technological foundation. White provides clarity and contrast, creating a simple visual system that works particularly well across digital applications.​​​​​​​ Typography The typography follows the same philosophy as the symbol: clean, modern and technology-driven. Its minimal construction balances the stronger geometry of the brand mark, allowing NASD to maintain a professional identity without losing its futuristic character. Brand Personality Innovative • Connected • Progressive • Bold • Precise • Digital • Modern • Future-Focused Brand Message Technology Built to Move Forward. Alternative tagline: Connecting Ideas. Powering Progress. Or a more minimal tech-style option: Connect. Build. Evolve.

  • Brand Designer
  • Graphic Designer
  • Logo Designer
Vexio — Software & Technology Brand Identity

Vexio is a software and technology brand created to represent the connection between people, ideas, and intelligent digital solutions. The visual identity follows a minimal and futuristic direction, combining a geometric symbol with a custom-feeling wordmark. The result is a flexible identity designed to communicate innovation while remaining simple, professional, and recognizable across digital environments. The visual language uses a technology-inspired aesthetic with deep tones, vibrant purple highlights, and clean compositions to establish Vexio as a contemporary software brand. Logo concept Built for Connection. Designed for the Future. The Vexio symbol is constructed from geometric forms that come together around a central point. This visual structure represents connection, integration, collaboration, and multiple technologies working as one system. Its symmetrical construction gives the mark a sense of stability, while the angular geometry introduces a modern and technology-focused personality. Paired with the Vexio wordmark, the symbol creates a distinctive identity that can work independently as an app icon, software icon, favicon, social avatar, or digital brand mark. Brand concept statement Connecting ideas. Building digital possibilities. Vexio represents technology that brings different elements together to create smarter, simpler, and more connected digital experiences. Visual direction The Vexio visual system combines futuristic typography, geometric forms, dark environments, and vibrant purple/blue lighting to create a sophisticated technology aesthetic. The direction is designed to feel modern without becoming overly complex, allowing the identity to remain recognizable across websites, software interfaces, applications, social media, presentations, and other digital touchpoints.

  • Brand Designer
  • Graphic Designer
  • Logo Designer
Velto — Modern Finance Brand Identity & Logo Design

Velto is a modern finance brand identity concept created to represent speed, trust, progress, and simplicity in the world of digital finance. The logo combines a bold geometric symbol with a clean, contemporary wordmark, giving the brand a confident and technology-driven personality. The visual direction was designed to feel accessible and forward-thinking, helping Velto connect with a new generation of customers while maintaining the credibility expected from a financial brand. The identity is built to work seamlessly across digital platforms, mobile applications, social media, financial services, advertising, and brand communications. Design Direction: Modern • Minimal • Financial • Digital • Trustworthy • Progressive Services: Logo Design • Brand Identity • Visual Identity • Art Direction • Brand Application Concept: A distinctive financial identity designed around the idea of moving money and people forward.

  • Brand Designer
  • Graphic Designer
  • Logo Designer

Work experience

Brand & Logo Designer · Seofox360Feb 2025 – Dec 2025 · 11 mos

• Developed creative logo concepts and professional brand identities based on client and business requirements. • Created visual assets designed to communicate brand values clearly and consistently. • Collaborated with clients and team members to understand design requirements and develop appropriate creative solutions. • Presented design concepts and refined visual directions based on feedback. • Focused on typography, composition, visual consistency and professional brand presentation. • Supported the development of strong and memorable visual identities for businesses. Key Skills: Brand Design, Logo Design, Visual Identity, Graphic Design, Branding, Creative Design.

Freelance Graphic Designer · FreelancerJun 2024 – Present · 2 yrs 6 mos

Completed 80+ design projects for clients across different business requirements. • Designed logos, brand identities, social media posts and other visual assets. • Developed creative concepts based on client requirements, business objectives and target audiences. • Created professional Facebook and Instagram graphics for marketing and promotional campaigns. • Maintained consistent visual communication across digital platforms. • Communicated directly with clients to understand requirements, provide concepts and refine designs. • Managed multiple projects while maintaining quality, deadlines and attention to detail. Key Skills: Graphic Design, Logo Design, Branding, Brand Identity, Social Media Design, Visual Communication, Client Communication.

Education

Diploma in Graphic Design · Golden College City Campus2023

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