Available to hire
Hi, I’m Crystal Lewis, a Senior CMS Developer with over 15 years of experience specializing in Webflow and WordPress, and extending Drupal and Adobe Experience Manager (AEM) platforms. I design scalable CMS architectures, optimize performance, and implement technical SEO to boost visibility and user experience. I’m passionate about delivering robust, maintainable solutions that scale for both enterprise and startup environments.
I thrive leading CMS migrations, handling live-site fixes, and shaping publishing workflows that prioritize accessibility and long-term maintainability. I enjoy collaborating across design, development, and content teams to translate complex requirements into reliable, scalable systems and polished experiences.
Language
English
Fluent
Work Experience
Senior CMS Developer at Crystal the Developer Inc.
January 1, 2020 - PresentSenior CMS Developer focused on Webflow and WordPress, with extensive experience supporting and extending Drupal and Adobe Experience Manager (AEM) platforms. Lead migrations, live-site fixes, and publishing workflows while prioritizing performance, accessibility, and long-term maintainability across enterprise and startup environments. Implemented technical SEO, analytics (GA4, GTM), and API integrations, and developed scalable CMS architectures. Translated designs into responsive Webflow and WordPress implementations and led post-launch scalability through Stripe, Supabase, and Printful integrations.
Content Manager at MRM
October 1, 2023 - June 30, 2024Content Manager responsible for coordinating content planning, delivery, and publishing for Adobe Experience Manager (Quantum & Nexus). Collaborated with project managers, guided junior content authors, performed accessibility reviews, and conducted content audits to ensure CMS accuracy and timely deployment for clients such as CADILLAC, EVLIVE, and ONSTAR.
CRM Automation Developer at TRACKDDB
January 1, 2022 - August 31, 2023Developed and deployed PHP pages for Tobacco Free Florida with a focus on accessibility and usability. Led Dialog Insight campaign development, Mailchimp email coding, and Salesforce-based email production. Transformed Magnolia assets into web-deliverables and delivered across marketing channels.
Web Developer at DDB Canada
January 1, 2015 - June 30, 2021Reconstructed, configured, and maintained client websites using AEM, WordPress, and Drupal for clients including McDonald’s, Volkswagen, Samsung, Tourism Nova Scotia, and DDB. Designed responsive HTML emails, performed QA, and collaborated with product teams to deliver high-profile websites and campaigns.
Web Developer at Red Urban Canada
July 1, 2013 - January 31, 2015Rebuilt and maintained client websites with a mobile-first approach, collaborating with designers and backend developers to deliver responsive experiences and campaigns.
Content Manager at MRM above
October 1, 2023 - June 1, 2024Collaborated with project managers to coordinate content planning and delivery. Supported and guided junior content authors, ensuring CMS standards, accuracy, and publishing best practices. Managed and updated website content in AEM, ensuring accuracy and timely deployment. Logged and resolved CMS-related issues via JIRA tickets. Conducted content audits and accessibility reviews using Siteimprove.
Education
Network and System Administration at TriOS College
January 1, 2008 - March 30, 2026Microsoft Certified Technology Specialist (MCTS) at Microsoft
January 1, 2008 - March 30, 2026Meta Back-End Developer Certificate at Meta
February 1, 2024 - March 30, 2026Google AI Essentials Certificate at Google
July 1, 2024 - March 30, 2026Webflow Partner Certification at Webflow
August 1, 2024 - March 30, 2026Webflow CMS Certification at Webflow
August 1, 2024 - March 30, 2026Ontario Secondary School Diploma at Oshawa Central Collegiate
January 1, 2007 - March 30, 2026Network and System Administration at TriOS College
January 1, 2008 - May 28, 2026Qualifications
Microsoft Certified Technology Specialist (MCTS)
January 1, 2008 - March 30, 2026Meta Back-End Developer Certificate
February 1, 2024 - March 30, 2026Google AI Essentials Certificate
July 1, 2024 - March 30, 2026Webflow Partner Certification
August 1, 2024 - March 30, 2026Webflow CMS Certification
August 1, 2024 - March 30, 2026Microsoft Certified Technology Specialist (MCTS)
January 1, 2008 - May 28, 2026Meta Back-End Developer Certificate
February 1, 2024 - May 28, 2026Google AI Essentials Certificate
July 1, 2024 - May 28, 2026Webflow Partner Certification
August 1, 2024 - May 28, 2026Webflow CMS Certification
August 1, 2024 - May 28, 2026Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Education
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