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Fazal Abbas

Available to hire

Sialkot, Pakistan
5.0
11 projects

Hi! I'm a seasoned digital marketer and full stack developer with 7+ years of hands on experience helping startups, agencies, and international companies grow online.

About

Hi! I’m a seasoned digital marketer and full stack developer with 7+ years of hands on experience helping startups, agencies, and international companies grow online. From building over 100+ custom websites, custom plugins, apps, AI bots to managing full-funnel marketing campaigns, I deliver results that speak for themselves.

I’m Google Certified, have led growth for multiple eCommerce platforms, and worked as a white-label expert for global agencies. Whether you need a high-converting website, SEO that ranks, or ad campaigns that actually convert—I’ve got you covered.

✅ 100+ websites built
✅ Multiple Custom Chrome extensions
✅ Custom Plugins, Apps, AI bots
✅ Proven ROI-driven marketing strategies
✅ Agency-level quality with a personal touch
✅ Fluent in Shopify, WordPress, WooCommerce, Klaviyo, Mailchimp & more
✅ Backed by a team of skilled professionals

Let’s connect if you’re looking for someone who understands both the creative and data-driven sides of digital success.

Skills· 19

Languages

EnglishFluent
FrenchIntermediate
GermanIntermediate
JapaneseIntermediate

Industry experience

Wholesale & Distribution
Media & Entertainment
Manufacturing
Travel & Hospitality
Other

More experts in Sialkot, Pakistan

Projects · 11

Project Overview
I designed and developed a custom plugin/app for WordPress and Shopify that allows businesses to track their website visitors in real-time and engage with them instantly. The system ensures that no visitor goes unnoticed while also creating a direct communication channel between the site owner and the customer.

✨ Key Features

Real-Time Visitor Tracking
Instantly see who is browsing your website.
Receive live notifications whenever a new visitor lands on your site.

Admin Dashboard

Centralized backend panel to manage all visitors.
View active sessions, visitor history, and engagement metrics.
Send personalized messages directly from the dashboard.

Instant Messaging System

A chatbot-style widget appears on the frontend (corner icon).
Visitors receive admin messages instantly and can reply in real-time.
Supports text, quick replies, and notifications.

Seamless Integration

Built for WordPress (Plugin) and Shopify (App).
Lightweight, optimized for speed, and works with existing site themes.
Secure setup with minimal configuration.

Customizable Design
Widget colors, text, and branding can be tailored to match the website’s look.
Flexible placement options for better user experience.

🛠️ Technologies Used

Frontend: JavaScript (React/Vanilla JS), AJAX for real-time updates.
Backend: PHP (WordPress), Node.js (Shopify App integration).
Database: MySQL (WordPress), MongoDB/Firebase (Shopify).
Notifications: WebSockets & Push Notifications.
Platform Compatibility: WordPress (Custom Plugin) & Shopify (Embedded App).

🎯 Impact

This solution helps businesses:
Engage customers instantly before they leave.
Boost conversions through real-time conversations.
Provide quick customer support without third-party tools.
Own their customer data inside their website ecosystem.

Looking to add real-time engagement to your WordPress or Shopify store?
I can help you build custom plugins/apps that fit your exact needs — whether it’s visitor tracking, AI chatbots, or full-scale customer support systems.

👉 Let’s discuss your next project and create something powerful together!

🔍 Real-Time Website Visitor Tracking & Messaging Plugin/App

Full Stack Developer
Web Designer
Web Developer

I built a Chrome Extension (Manifest V3) that lets creative teams capture full-page screenshots (not just the viewport), organize them with collections & tags, and store everything securely in Firebase. The popup UI is gated behind sign-in, capture is reliable on long pages (auto-scroll + stitch), images are compressed to stay fast and under limits, and clean metadata (URL, title, date, tags) is saved for easy retrieval.

What it does

One-click Save to Library from the popup
Full-page capture (auto-scroll, overlap, stitch)
Collections & tags for organization
Auth-gated UI (signed-in users only)
Metadata: URL, title, dimensions, file size, created_at
Secure storage: Firebase Storage (images), Firestore (metadata)
Adaptive compression (JPEG + downscale) to keep files <10 MB
Clear messaging for pages Chrome won’t allow (chrome://, Web Store, built-in PDF)

How it works

Sign in (Firebase Auth) → popup unlocks
Pick collection & tags → Save to Library
The extension measures the page, scrolls with small overlap, captures slices via chrome.tabs.captureVisibleTab, stitches on canvas, compresses to JPEG
Uploads to Firebase Storage: screenshots/<uid>/<assetId>.jpg
Writes Firestore metadata (screenshots collection): user_id, collection_id, tags[], page_url, title, storage_path, download_url, width, height, size_bytes, created_at

Technology

Chrome MV3: service worker, content scripts, chrome.scripting.executeScript, chrome.tabs.captureVisibleTab

Frontend: React + Vite (popup)

Firebase: Auth (email/password; Google-ready), Firestore, Storage

Security: Per-user Firestore rules (ownership & scoped reads/writes), per-user Storage paths with size/type limits

My role
Product & UX flow • Architecture & extension implementation • Firebase config & security rules • Performance hardening (scroll timing, overlap, canvas limits, compression) • Handoff docs & QA

Challenges & solutions

Viewport vs full-page → Scroll-capture-stitch with overlap + paint delay for pixel-perfect results
Large pages / file size → Adaptive JPEG + optional downscale to meet Storage rules without losing fidelity
MV3 constraints → Local Firebase SDKs, no remote code, service-worker-safe patterns
Privacy → Per-user isolation via rules + path conventions

Results

Reliable full-page capture on long, image-heavy sites
Lightweight files (typically 0.5–5 MB, capped <10 MB)
Clean, searchable library via collections/tags
Minimal support post-launch thanks to robust error handling

Quick specs
Timeline: ~1–2 weeks to MVP + iterative hardening
Deliverables: Chrome MV3 extension, Firebase rules & data model, deployment guide, QA checklist

CTA
Got requirements for a Chrome extension, an AI bot for your website, or a custom site (React/Vite/Next.js, Firebase, secure auth)? Tell me what you need—I’d love to help.

Zitlac Inspiration — Full-Page Web Capture & Curation Chrome Extension

AI Developer
Full Stack Developer
Web Designer
+1

In addition to my expertise in digital marketing, I also bring proven skills in social media management. I’ve worked as a Social Media Manager for recognized companies like TaxiDrive, Laibarestaurante, Customjacketsco, and Alswimsports. This experience has given me a strong understanding of how to create engaging content, interact with target audiences, and develop effective social media strategies.
Here’s how this social media management experience can benefit your Google Ads project in two ways:
Understanding Your Audience: My experience working directly with audiences on social media has allowed me to develop a deep understanding of potential customer interests and behavior. This can be invaluable in crafting highly targeted and effective AdWords campaigns.
Creating Complementary Content: I can collaborate with you to create complementary content that drives traffic to your AdWords landing pages. For example, I could develop social media posts that promote your special offers or highlight the benefits of your products or services.
Platforms I can manage:
Facebook
Instagram
TikTok
X (Twitter)
LinkedIn
Snapchat
Youtube
Pinterest
Website Management
Clints Instagram Handels:
instagram.com/customjacketsco
instagram.com/wetaxidrive
instagram.com/alswimsports
instagram.com/laibarestaurante

Passioanted Advance Social Media Management ( Brand Awareness & Growth)

Social Media Freelancer
Social Media Manager

Overview: Launched a new e-commerce store for a local clothing brand to increase online sales.
Challenges:
Low brand awareness online
High competition in the market
Limited marketing budget
Solution:
Developed a comprehensive digital marketing strategy.
Created engaging social media content to build brand awareness.
Implemented targeted Facebook and Instagram ad campaigns to attract potential customers.
Optimized the website for SEO to improve organic search visibility.
Set up Google Analytics to track website traffic and user behavior.
Results:
Increased website traffic by 30%
Improved conversion rate by 25%
Generated $10,000 in additional revenue within the first month
THERE IS OTHER PROJECT FOR A SAAS COMPANY
Lead Generation for a SaaS Company
Overview: Helped a SaaS company generate high-quality leads to fuel their sales pipeline.
Challenges:
Difficulty in identifying target audience
Low conversion rates from website traffic
Ineffective lead nurturing strategies
Solution:
Conducted in-depth market research to identify ideal customer profiles.
Created high-converting landing pages and optimized website content for SEO.
Implemented a multi-channel lead generation strategy, including email marketing, social media, and content marketing.
Set up automated lead nurturing workflows to improve lead qualification and conversion.
Results:
Increased website traffic by 45%
Generated 200+ qualified leads per month
Improved lead conversion rate by 30%

Your Business Manager & Partner for 10x guaranteed Growth

Digital Marketer
Marketing Strategist
Social Media Freelancer
+1

Shopify Store Design & Development Project Collections

Web Designer
Web Developer

We are a versatile team of developers at Techfaz with extensive expertise in crafting innovative, custom-coded solutions tailored to meet diverse business needs. Proficient in multiple programming languages such as PHP and Python, we specialize in developing websites, landing pages, AI-powered bots, conversational interfaces, and AI-driven automation systems. Below is a showcase of our diverse portfolio highlighting the impact and uniqueness of our work.
Website Development
Dynamic E-Commerce Platforms: We have developed fully functional e-commerce websites with features like product catalogs, secure payment integrations, real-time inventory management, and custom dashboards.
Content Management Systems (CMS): We have created user-friendly CMS platforms enabling clients to manage their websites with ease, including custom plugins and themes for platforms like WordPress.
Custom Websites: We deliver responsive and SEO-optimized websites for businesses across industries such as healthcare, education, and retail, ensuring robust performance and seamless user experiences.
Landing Pages
Lead Generation Landing Pages: We design high-converting landing pages with optimized forms, analytics tracking, and persuasive design elements to drive customer engagement and conversions.
Event Promotion Pages: We create dynamic pages for product launches, events, and webinars, integrating countdown timers, video embeds, and social media sharing features.
AI Bots and Conversational Interfaces
Conversational AI Bots: We build intelligent chatbots leveraging Natural Language Processing (NLP) to handle customer inquiries, bookings, and FAQs with high accuracy and contextual understanding.
Multilingual Bots: We develop bots capable of engaging users in multiple languages, catering to a global audience for e-commerce and customer support solutions.
Voice-Assisted Bots: We implement voice-enabled bots to improve accessibility and user interaction for hands-free operations.
AI Automation Systems
Automated Call Systems: We create AI-driven call automation solutions to streamline appointment scheduling, customer feedback collection, and order confirmation processes.
Process Automation: We design and deploy automation workflows using AI to enhance operational efficiency, reduce manual errors, and save time for businesses.
Technologies and Frameworks
Languages: PHP, Python, JavaScript, HTML, CSS
Frameworks: Laravel, Flask, Django, React.js, Vue.js
AI Tools: TensorFlow, OpenAI, Dialogflow
Database Management: MySQL, PostgreSQL, MongoDB
DevOps: Docker, Kubernetes, CI/CD Pipelines

Custom web solutions with code

AI Developer
Web Developer

✅ Google Ads Case Study: Pacific Travels
Client: Pacific Travels – A full-service travel agency
Role: Google Ads Specialist
Goal: Generate high-quality leads and bookings within the first week of campaign launch

📈 Overview
This project details my successful execution of a Google Ads campaign for Pacific Travels. The goal was clear: drive significant leads and bookings in the first 7 days. The result? Over 450 bookings in the first week, surpassing all initial expectations.

🛠 My Responsibilities
Strategy development & keyword research

Campaign setup & structure

Ad copywriting & A/B testing

Budget management & bidding optimization

Performance monitoring & reporting

🎯 Campaign Strategy
🔍 Audience Targeting: Based on travel interests, demographics, and intent

✈️ Ad Groups: Organized around destinations and travel packages

📝 Ad Copy: Focused on urgency, value, and unique selling points

💰 Bidding Strategy: Optimized for conversions within a set budget

🧩 Ad Extensions: Included sitelinks, callouts, and call extensions to improve visibility and CTR

🔧 Ongoing Optimization
Tracked KPIs like CTR, CPC, conversions, and booking rate

Continuously refined targeting, bids, and creatives

Conducted A/B tests to improve ad performance

Shared weekly reports with insights and recommendations

🚀 Results
✅ 450+ bookings within 1 week

✅ Increased targeted traffic and lead quality

✅ Improved brand visibility and trust in a competitive travel market

🎁 Want Similar Results?
👉 Get a Free Google Ads Campaign Consultation Today!

How I Help Pacific Travels to Get 450+ Leads In First Week

Digital Marketer
Growth Marketer
Marketer
+1

KOR-IT, a Shopify-based e-commerce website, sought to improve its online visibility, search rankings, and overall organic traffic. As the SEO expert and specialist, I implemented a comprehensive SEO strategy encompassing On-Page SEO, Technical SEO, and Off-Page SEO. Over six months, the project achieved outstanding results, showcasing significant growth in rankings, backlinks, and organic traffic.
Challenges
Low visibility in search engine rankings.
Minimal organic traffic and conversions.
Lack of quality backlinks affecting domain authority.
Suboptimal on-page and technical SEO setups.
Actions Taken

On-Page SEO
Conducted in-depth keyword research to target high-performing, relevant terms.
Optimized meta titles, descriptions, headings, and alt tags for targeted keywords.
Enhanced product descriptions and category pages for better user experience and keyword integration.
Implemented structured data markup for rich results and SERP features.
Technical SEO
Resolved crawl errors and fixed broken links.
Improved site speed and mobile responsiveness.
Created an XML sitemap and submitted it to Google Search Console.
Optimized internal linking to improve page authority distribution.
Off-Page SEO
Built over 5,000 high-quality backlinks, with a majority being do-follow links.
Established a mix of text and image-based backlinks to diversify the link profile.
Focused on outreach campaigns to acquire links from authoritative domains.
Monitored and disavowed toxic links to maintain a healthy backlink profile.
Results (June to November)
The following are key performance metrics showcasing the success of the SEO campaign:
Organic Traffic: Increased by 177.4%, growing from 1,964 to 5,451 visitors/month.
Organic Keywords: Grew by 172.2%, from 1,474 to 4,018 keywords ranking on Google.
Top Keyword Rankings: Over 100 keywords achieved Top 1-3 positions in SERPs.
Backlinks: Built a total of 7,890 backlinks, with 64% being do-follow, improving domain authority and trustworthiness.
Traffic Cost: Enhanced by 96.6%, demonstrating significant ROI from organic search visibility.
Key Highlights
SERP Features: Secured multiple featured snippets, increasing click-through rates.
Geographic Reach: Achieved the highest traffic share in the US (76%), followed by the UK and India.
Sustainability: Traffic trends showed consistent growth, even post-campaign.

Ecommerce SEO Success 177% Traffic Growth for KOR-IT in 6 Months

SEO Expert

Successfully managed and scaled a UK-based client’s multi-platform eCommerce business across Amazon, eBay, and a WooCommerce webstore. The role involved end-to-end operations, including:

Product Sourcing: Identified high-demand clearance and trending products from Amazon UK and other wholesale channels, focusing on high-margin opportunities.

Listings Management: Created optimized, keyword-rich product listings with clear titles, bullet points, and detailed specs. Included SEO for webstore and custom templates for eBay.

Order Fulfillment & Inventory Sync: Set up systems for real-time inventory management and efficient order processing across platforms.

Customer Support: Handled pre-sale inquiries and after-sales service to maintain high ratings and ensure buyer satisfaction.

Performance Tracking: Monitored sales, stock levels, and profit margins using spreadsheets and analytics tools.

💰 Result: Generated over £5,000 in sales within the first month, maintaining a 30%+ net profit margin, and laid the foundation for long-term scalability across all sales channels.

Business Manager on eBay, Amazon and Personal Store

Project Manager

Developed a modern, high-converting website for a premium hot tub, swim spa, and cold plunge retailer based in Alpharetta, GA. The project included:

Designing a sleek, responsive layout to showcase luxury spa products

Implementing a location-focused SEO strategy to target Georgia customers

Creating optimized service pages and showroom CTAs for lead generation

Integrating appointment booking, product galleries, and customer testimonials

Ensuring fast load times, mobile optimization, and strong UX for local buyers

The website helped increase showroom visits and online inquiries by delivering a seamless digital experience tailored to a high-end wellness market.

Website for Local business ( Georgia whole sale hot tubs)

Web Designer
Web Developer

Developed and launched BuyClearance.uk, a WooCommerce-based eCommerce store specializing in Amazon and eBay clearance products. Key responsibilities and features included:

Built a fully responsive, SEO-optimized WooCommerce website

Integrated daily product sync for real-time inventory and pricing updates

Implemented bulk product uploads with structured data and custom fields

Designed a user-friendly interface focused on high conversion rates

Applied technical SEO best practices for improved search visibility

Optimized checkout flow, category structure, and mobile UX

This project combined performance-focused development with scalable automation to support a high-volume clearance retail model.

BuyClearance.uk – Discount Clearance E-commerce Store

Web Designer
Web Developer

Work experience· 6 roles

Digital Manager · Ocean CanadaMar 2025 – Apr 2025 · 2 mos

At OCEAN, I played a key role in managing and scaling the digital presence of multiple businesses under the leadership of KP Reddy, a renowned Canadian entrepreneur. I was responsible for overseeing all websites across his ventures, ensuring each platform was optimized for performance, SEO, and user experience. My work included full-cycle website management—from content updates and UX enhancements to performance tracking and technical SEO. Beyond maintenance, I actively contributed to growth strategies, helping increase web traffic, lead generation, and online visibility for KP Reddy’s portfolio of businesses. My efforts directly supported the brand elevation and digital expansion of one of Canada’s most forward-thinking entrepreneurs.

Website Developer · LinkonizeJul 2024 – Mar 2025 · 9 mos

At Linkonize, I specialized in designing and developing custom websites using both coded technologies (HTML, CSS, JavaScript, PHP) and modern CMS platforms, including WordPress, Webflow, Framer, Shopify, Squarespace, Wix, Kajabi, and Bubble. I delivered responsive, performance-optimized websites tailored to each client's goals—focusing on clean UI/UX, conversion strategy, and seamless functionality. My role involved end-to-end project execution, ensuring every site aligned with brand identity and business objectives.

Google Ads Manager Head · FZFunnelJun 2024 – Present · 2 yrs 6 mos

At FzFunnel, I served as a Senior Google Ads Manager, where I led performance-driven digital marketing campaigns for a diverse range of clients. My core responsibilities included strategizing and managing large-scale ad budgets across Google Ads, optimizing funnel performance, retargeting, and boosting conversions. I closely collaborated with content and design teams to ensure each campaign was aligned with the client’s goals and audience behavior. One of my most successful campaigns delivered 700+ qualified leads within the first week, showcasing my ability to scale results quickly through data-backed targeting and constant A/B testing. My time at FzFunnel strengthened my skills in analytical thinking, growth strategy, and managing complex multi-channel ad operations.

PPC Campaigns Manager · MarketingMagic USAFeb 2023 – Apr 2023 · 3 mos

Digital Business Manager · BuyClearanceUK, TheTopBed, TaxiDriveOct 2022 – Present · 4 yrs 2 mos

CEO & Founder · TechfazJun 2018 – Present · 8 yrs 6 mos

Education

Masters with PS · Punjab University of Lahore2016 – 2018

Certifications and awards· 5

Google Digital Marketing & E-commerce Professional Certificate2020

Successfully completed a 7-course program focused on core digital marketing and e-commerce skills, including hands-on, real-world practice with tools like Google Ads, Google Analytics, and Shopify. This certification demonstrates my ability to: Plan, launch, and manage campaigns across search, display, email, content, and social media marketing Analyze and optimize marketing performance using data and reporting tools Set up and manage e-commerce stores, optimize product listings, and drive sales Apply marketing strategies that align with customer journeys and business goals Earned with a passing score of 80%+, with 166 hours of verified learning content. Endorsed by the American Council on Education for 9 college credits.

Project - Build Responsive Website Using HTML5, CSS3, JS And Bootstrap2022

Hands-on Web Development Project Successfully completed a practical project focused on building a fully responsive and mobile-friendly website using modern front-end technologies. This project involved: Structuring semantic HTML5 content Styling layouts with CSS3 and Bootstrap for responsive design Implementing interactivity using JavaScript Ensuring cross-browser compatibility and smooth user experience This project enhanced my skills in front-end development, mobile-first design, and best practices in clean, maintainable code.

WordPress Developer2021

Completed an in-depth WordPress Developer course covering both basic and advanced concepts of WordPress website development. The course provided hands-on training in: Installing, configuring, and managing WordPress websites Customizing themes and using page builders like Elementor Creating and managing eCommerce stores with WooCommerce Implementing plugins, SEO tools, and security best practices Building responsive, user-friendly websites for various industries This course strengthened my ability to deliver professional, high-performing WordPress websites tailored to client needs.

Technical Web Developer (eRozgaar Training Program – Government of Punjab)2021

Completed the Technical Web Development track under the eRozgaar Program, a government-backed initiative to empower youth with in-demand digital skills. The training focused on: Developing dynamic websites using HTML5, CSS3, JavaScript, PHP, and MySQL Building CMS-based websites using WordPress and WooCommerce Creating responsive, SEO-friendly, and secure websites Managing hosting, domains, and deployment Understanding freelancing platforms and project execution This hands-on program enhanced my practical web development skills and prepared me to work with both local and international clients.

Testimonials · 5.0 from 3 reviews

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