Available to hire
Hi, I’m Jeff McKean, a Frontend Web Developer and Multimedia Specialist who blends design and technical know-how to deliver visually engaging web and design-related solutions. I’m proficient at hand-coding custom responsive registration sites and HTML email templates, and I develop digital marketing assets for clients in real estate, resort, and investor relations industries. I have strong expertise in Technical SEO and Accessibility best practices, and I stay up-to-date with modern web frameworks. I’m detail-oriented and adept at managing multiple client projects and deadlines while upholding high standards in code quality. I oversee the full development lifecycle—from planning and building to deployment and ongoing maintenance.
Notable achievements include designing and developing a multilingual registration microsite that generated 11,000+ international leads, launching a residential real-estate developer website that generated 4,500+ residential sales leads, and building a custom JavaScript property-search app integrating Google Maps and Street View APIs.
Skills
Experience Level
Expert
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Intermediate
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Language
English
Fluent
Work Experience
Frontend Web Developer & Web Admin at P&B Marketing Ltd.
February 22, 2014 - June 18, 2024Client Site Management, Component-Based Development, Performance, SEO & Accessibility, CMS Development, HTML Email Campaigns, Hosting & DNS Administration, Animation & Video
Frontend Web Developer & Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentManaged 8-12 responsive, cross-browser, device-tested registration sites in-house using PHP and Astro JS. Led integrations with MailChimp API and Salesforce Marketing Cloud. Developed and maintained component-based UIs with Astro JS and PHP modular includes, enabling rapid development, code reuse, and easier maintenance. Built reusable components such as registration forms, interactive floor plan selectors, tabbed content, accordions, and image carousels, ensuring a consistent user experience. Refactored legacy codebases into modular components to improve scalability. Optimized images using modern formats and applied SEO best practices including preventing cumulative layout shift and ensuring accessibility compliance. Managed custom theme development for WordPress and familiarity with Wix and Webflow CMS platforms. Integrated and hand-coded responsive HTML email campaigns with Outlook compatibility and analyzed campaign metrics. Managed web and email hosting, DNS, SSL certificates, and
Frontend Web Developer & Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentManaged 8-12 responsive, cross-browser, device-tested registration sites in-house using PHP and Astro JS. Led web form integrations with MailChimp API and Salesforce Marketing Cloud. Developed and maintained component-based UIs with Astro JS and modular PHP includes enabling rapid development, code reuse, and easier maintenance. Created custom reusable components such as registration forms, interactive floor plan selectors, tabbed content, accordions, and image carousels for consistent user experience. Refactored legacy codebases into modular components to reduce duplication and improve scalability. Optimized images (webp/avif), art direction, color correction, SEO best practices, cumulative layout shift prevention and accessibility compliance including ARIA, semantic HTML, descriptive alt tags and WAVE tool usage. Utilized Google Cloud Platform, Tag Manager, Analytics, and Google Maps JavaScript API. Developed custom WordPress themes, templates, and child themes, with familiarity in W
Frontend Web Developer , Multimedia, Web Admin at P&B Marketing Ltd. (pbmarketing.ca)
March 1, 2014 - PresentResponsible for managing 8-12 responsive, cross-device registration sites in-house using PHP and Astro JS; led web form integrations with MailChimp API and Salesforce Marketing Cloud; developed and maintained component-based UIs with Astro JS and modular PHP includes for rapid development and maintainability; built reusable components (registration forms, interactive floor plan selectors, tabbed content, accordions, image carousels); optimized images (webp/avif), improved performance, SEO, and accessibility (ARIA, semantic HTML, alt tags, WAVE); handled hosting, DNS, SSL, and regular backups; supported HTML email campaigns with responsive, Outlook-tested layouts; edited client videos and created 2D animations for social media.
Frontend Web Developer, Multimedia, Web Admin at P&B Marketing Ltd. (pbmarketing.ca)
March 1, 2014 - PresentManaged 8–12 responsive registration sites in-house using PHP and Astro JS; led MailChimp API and Salesforce Marketing Cloud integrations; built reusable component UIs (registration forms, floor plan selectors, tabbed content, accordions) for consistent UX; optimized images (webp/avif) and implemented accessibility, SEO, and analytics best practices; handled hosting, DNS, and SSL on WHM/cPanel; oversaw a server migration during a blacklist incident; produced and edited client videos and 2D animations for social channels.
Frontend Web Developer, Multimedia, Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentLed the development and maintenance of 8–12 responsive registration sites, performing cross-browser/device testing with PHP and Astro JS. Implemented MailChimp API and Salesforce Marketing Cloud integrations, built reusable components (registration forms, floor plan selectors, accordions, image carousels), and optimized assets for performance (webp/avif) with accessibility in mind. Oversaw CMS integration (WordPress, Webflow, Wix), hosting and DNS (WHM/cPanel) and SSL, and managed a dedicated server migration. Created HTML email campaigns via MailChimp with Outlook compatibility and produced multimedia assets including video edits and 2D animations.
Frontend Web Developer, Multimedia, Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentManage 8–12 responsive, cross‑browser registration sites in‑house using PHP and Astro JS; lead web form integrations with MailChimp API and Salesforce Marketing Cloud; develop and maintain component‑based UIs with Astro JS and modular PHP includes; build reusable components (registration forms, interactive floor plan selectors, tabbed content, accordions); optimize images, ensure accessibility and SEO best practices; oversee hosting, DNS configuration, and SSL; create and test HTML email campaigns and multimedia assets.
Frontend Web Developer, Multimedia, Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentManaged 8–12 responsive, cross‑browser, device-tested registration sites in-house using PHP and Astro JS. Led web form integration with MailChimp API and Salesforce Marketing Cloud. Developed and maintained component‑based UIs with Astro JS and modular PHP includes, enabling rapid development, code reuse, and easier maintenance. Built custom, reusable components (registration forms, interactive floor plan selectors, tabbed content, accordions) to ensure a consistent user experience across projects. Optimized images (webp/avif), implemented SEO best practices and accessibility (ARIA, semantic HTML, descriptive alt tags, WAVE checks). Proficient with Google Cloud Platform, Tag Manager, Analytics, and Google Maps JavaScript API. Managed WHM/cPanel hosting, DNS and SSL configurations, and performed a server migration during a blacklist incident early in my tenure.
Frontend Web Developer, Multimedia, Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentManage 8-12 responsive, cross-browser, device-tested registration sites in-house using PHP and Astro JS; lead web form integration with MailChimp API and Salesforce Marketing Cloud; developed and maintained component-based UIs with Astro JS and modular PHP includes; built custom, reusable components (registration forms, interactive floor plan selectors, tabbed content, accordions, image carousels); optimized images (webp/avif), implemented SEO best practices, ensured accessibility compliance (ARIA, semantic HTML, descriptive alt tags, WAVE); leveraged Google Cloud Platform, Tag Manager, Analytics, and Google Maps JavaScript API; managed hosting, DNS, SSL, and backups; edited client videos and created 2D animations for social media.
Web Developer, Multimedia, Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentManaged 8-12 responsive, cross-browser registration sites using PHP and Astro.js; led web form integration with MailChimp API and Salesforce Marketing Cloud; developed and maintained component-based UIs with Astro.js and modular PHP includes; built reusable components (registration forms, interactive floor plan selectors, tabbed content, accordions, image carousels) for a consistent user experience. Optimized images (webp/avif) and implemented SEO best practices, Core Web Vitals, and accessibility (ARIA, semantic HTML, descriptive alt tags, WAVE tool). Configured hosting and analytics via Google Cloud Platform, Tag Manager, Analytics, and Google Maps JavaScript API. Developed custom WordPress themes/templates, troubleshot WP core/plugin compatibility, and performed regular backups. Created responsive HTML email campaigns (Litmus-tested) and managed hosting/DNS/DNSSEC. Edited client videos and produced 2D animations for social media.
Web Developer, Multimedia, Web Admin at P&B Marketing Ltd. (pbmarketing.ca)
March 1, 2014 - PresentManaged 8-12 responsive, cross-browser registration sites in-house using PHP and Astro JS. Led web form integrations with MailChimp API and Salesforce Marketing Cloud. Developed and maintained component-based UIs with Astro JS and modular PHP includes, enabling rapid development, code reuse, and easier maintenance. Built custom, reusable components (registration forms, interactive floor plan selectors, tabbed content, accordions, image carousels) for a consistent user experience. Optimized images (webp/avif), implemented SEO best practices, accessibility compliance (ARIA, semantic HTML, descriptive alt tags, WAVE tool), Open Graph / Twitter meta tags, XML sitemaps, and Google Search Console checks. Managed hosting & DNS via WHM/cPanel, Netlify, and Google Cloud Platform; performed Google Maps JavaScript API integrations. Edited client videos and created 2D animations for social media; handled DNS, SSL certificates, security, and ongoing maintenance across client sites.
Web Developer, Multimedia Specialist, Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentIn-house management of 8-12 responsive, cross-browser registration sites using PHP and Astro JS; led MailChimp API and Salesforce Marketing Cloud integrations; built component-based UIs (registration forms, interactive floor plan selectors, tabbed content, accordions) to ensure a consistent UX. Optimized images (webp/avif), implemented Core Web Vitals improvements, accessibility (ARIA, semantic HTML, alt tags) and SEO basics (Open Graph, canonical tags, sitemaps). Handled Google Maps API integration, Google Cloud Platform tools, and analytics. Developed custom CMS themes/templates for WordPress; performed backups and maintenance. Created HTML email campaigns tested in Litmus and delivered via MailChimp. Managed hosting, DNS, SSL, and security; produced 2D animations and client videos for social media.
Frontend Web Developer, Multimedia Specialist, Web Admin at P&B Marketing Ltd.
March 1, 2014 - PresentDesign, develop, and maintain 10+ responsive client websites using Astro JS and modular PHP includes to enable rapid development and easier maintenance; implement lead generation via MailChimp API and Salesforce Marketing Cloud; build custom, reusable UI components (registration forms, interactive floor plans, tabbed content, accordions, image carousels) for a consistent user experience; perform video post-production and 2D animation; optimize performance, ensure accessibility compliance, and manage HTML email campaigns with Outlook-compatible layouts tested in Litmus and deployed via MailChimp.
Education
Bachelor of Arts at Ryerson University
January 1, 2000 - December 31, 2004Fine Arts and Graphic Design at OCAD
January 1, 2000 - December 31, 2004Animation and Graphic Design at Sheridan College
January 1, 2000 - December 31, 2004BFA at Ryerson University
January 11, 2030 - August 20, 2025 at OCAD
January 11, 2030 - August 20, 2025 at Sheridan College
January 11, 2030 - August 20, 2025BFA at Ryerson University
January 11, 2030 - August 28, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - August 28, 2025Fine Arts and Graphic Design at OCAD
January 11, 2030 - August 28, 2025BFA at Ryerson University
January 11, 2030 - September 15, 2025Fine Arts & Graphic Design at OCAD University
January 11, 2030 - September 15, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - September 15, 2025BFA at Ryerson University
January 11, 2030 - September 15, 2025Fine Arts and Graphic Design at OCAD University
January 11, 2030 - September 15, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - September 15, 2025BFA, Film, Video, Multimedia at Ryerson University
January 11, 2030 - September 17, 2025Fine Arts and Graphic Design at OCAD University
January 11, 2030 - September 17, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - September 17, 2025BFA at Ryerson University
January 11, 2030 - September 23, 2025Diploma in Fine Arts and Graphic Design at OCAD University
January 11, 2030 - September 23, 2025Diploma in Animation and Graphic Design at Sheridan College
January 11, 2030 - September 23, 2025BFA at Ryerson University
January 11, 2030 - September 23, 2025Diploma at OCAD University
January 11, 2030 - September 23, 2025Diploma at Sheridan College
January 11, 2030 - September 23, 2025Bachelor of Fine Arts (BFA) in Film, Video, Multimedia at Ryerson University
January 11, 2030 - September 23, 2025Fine Arts Diploma/Certificate in Graphic Design at OCAD University
January 11, 2030 - September 23, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - September 23, 2025BFA in Film, Video, Multimedia at Ryerson University
January 11, 2030 - September 27, 2025Fine Arts and Graphic Design at OCAD University
January 11, 2030 - September 27, 2025Animation and Graphic Design Diploma at Sheridan College
January 11, 2030 - September 27, 2025BFA in Film, Video, Multimedia at Ryerson University
January 11, 2030 - September 27, 2025Fine Arts and Graphic Design at OCAD University
January 11, 2030 - September 27, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - September 27, 2025Bachelor of Fine Arts (BFA) at Ryerson University
January 11, 2030 - September 29, 2025Fine Arts and Graphic Design at OCAD University
January 11, 2030 - September 29, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - September 29, 2025BA at Ryerson University
January 11, 2030 - October 24, 2025Fine Arts and Graphic Design at OCAD University
January 11, 2030 - October 24, 2025Animation and Graphic Design at Sheridan College
January 11, 2030 - October 24, 2025Qualifications
Industry Experience
Real Estate & Construction, Travel & Hospitality, Financial Services, Professional Services, Software & Internet, Energy & Utilities, Media & Entertainment
Pre-Delivery Inspection (PDI) company website for clients in the real-estate development industry.
Building contaminate-free workspaces for many industries, including hospitals, dental offices, the cannabis industry, food preparation, and many more.
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