Freelance and remote Marketing strategists jobs

Social Media Strategist and Content Director The opportunity VIIA is an early-stage UK startup changing how football fans travel to matches. Our app connects supporters travelling to the same game, allowing drivers to offer spare seats and passengers to share fuel costs. After years of development, the app is now live. We're looking for someone to help turn VIIA from a promising product into a recognisable brand with an engaged community. This is a strategy-led, social-first role, not simply a content creation position. We want someone who understands how to build an audience from scratch, create content people genuinely want to watch and ultimately turn that attention into users. You'll work directly with the founder, with genuine freedom to shape VIIA's creative direction from the beginning. What you'll do Own our organic social strategy across TikTok, Instagram Reels and YouTube Shorts, developing concepts, recurring formats and growth experiments. Plan, film and edit 8–12 videos per month, covering founder-led storytelling, football culture, matchday experiences, fan interviews and entertaining social-first content. Manage publishing and performance, using audience insights to refine content, grow our following and encourage app adoption. Build VIIA's personality, combining humour, authenticity and compelling storytelling to create a brand supporters want to follow. Who we're looking for We're particularly interested in creators and marketers who have experience building audiences, growing user bases or driving customer acquisition through organic content, especially within startups, consumer apps or growing businesses. You'll need strong short-form production skills, an instinct for compelling hooks and storytelling, and the confidence to take ideas from concept through filming, editing and publication. We value initiative, original thinking and measurable results over impressive brand names. Creative direction Think the entrepreneurial storytelling of Simon Squibb, the football culture and adventures of AwayDays, and the humour and personalities of Filthy Fellas. These are inspirations, not templates. We want you to bring your own ideas and create something distinctive. Why join VIIA? You'll have the opportunity to shape a startup's identity at its earliest stage, experiment with original formats and have a direct impact on its growth. The founder is happy to appear on camera, travel to matches and support production, but wants someone who can take creative ownership rather than simply follow instructions. Equipment can be provided where needed. We're currently bootstrapping, but there's potential for a longer-term partnership as the business grows. Rate:*£200–£250/day | Approximately 8 days/month Output:8–12 short-form videos per month To apply: Share your portfolio, availability and examples of content or social strategies you've personally delivered, ideally with measurable audience or user-growth results. Read more

Lead the day-to-day growth marketing for a Canadian health and supplements brand expanding from Amazon into a direct-to-consumer Shopify store. Own the marketing calendar, work closely with the founder and designer, and report weekly on sales, conversion, retention, list growth, social growth, ad performance, and upcoming tests. Manage Instagram strategy and execution across Reels, Stories, carousels, creator/UGC collaborations, and audience growth. Own Klaviyo email marketing, including revenue-focused flows, segmentation, weekly campaigns, and list growth. Build and run compliant SMS flows and campaigns. Improve Shopify conversion through product-page, offer, bundle, and checkout testing. Partner on Meta and TikTok advertising by developing angles, copy, creative briefs, and test plans, then evaluating results. Use AI tools and simple automations across content, research, copywriting, video, and reporting. You should have 3+ years of hands-on DTC/e-commerce marketing experience, demonstrable Instagram and lifecycle marketing results, Shopify/CRO experience, strong written English, and comfort working from performance data in Sheets, Shopify, and Klaviyo. Experience with supplements, health/beauty compliance, UGC programs, Meta/TikTok ads, and SMS platforms is beneficial. Read more

Create and run a pre-launch social media campaign for WhimWork, a Singapore platform connecting event organisers with vendors and freelancers. The work will focus on attracting vendor sign-ups and building an early-access waitlist of organisers. Plan, film, and edit short-form Instagram and TikTok content in collaboration with the founders. Content may include vendor spotlights—such as behind-the-scenes footage of live food stations preparing for events—and practical video series for campus and event organisers on choosing the right vendors. Bring forward content concepts, prioritise promising ideas, and track which posts generate enquiries and waitlist registrations. Use performance feedback to refine the next round of content. Please share 2–3 examples of content you personally created, your role in each project, and your availability. Read more

Develop brand positioning and a consistent digital identity for Geom Global Solutions and its SaaS products, Auren HR Portal and LeadrCRM. Define relevant B2B audiences, messaging, and a practical go-to-market approach for HR and CRM software buyers. Create ongoing LinkedIn and relevant social content, including post concepts, copy, graphics, and promotional assets. Build content themes that strengthen brand awareness, communicate product value, and support demand generation. Plan, launch, and optimize performance campaigns across appropriate channels such as Google Ads and Meta Ads. Generate qualified B2B leads, track funnel and campaign performance, and provide clear reporting with data-driven recommendations for improvement. Experience marketing B2B SaaS, HR software, CRM platforms, or similar business technology is preferred. Please share relevant portfolio examples, proposed monthly deliverables, channel strategy, and expected measurable outcomes. Read more